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The Problem

"Let's add AI to this! 🔥🔥"

^ Every product manager's favorite phrase in 2025. Most teams excel at building AI or designing experiences—but not both. The data tells the story:

2022 →

54% of AI projects reach production
According to , only half of AI projects go proof-of-concept to full use

2024 →

Only 18-36% achieve expected benefits
A study finds that only a 18-36% achieve their expected benefits from AI

2025 →

Yet 67% plan to increase AI investment
projects 2/3 of companies are investing more in AI over the next three years
The result? Features users abandon, because great AI needs both. Yet despite these challenges, AI investment continues to surge:
stateofaI-ex-1.svgz

The Data Paradox in AI

With generative AI exploding, every industry is reimagining their processes—from marketing to product development to IT. But there's a catch that most teams discover too late.
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Imagine building an AI recommendation system. Sounds straightforward? Here's the paradox:
You need data to train your AI
You need users to get that data
You need working AI to attract users
You need... well, you get it 🔄
This isn't theoretical—70% of leading AI companies identify data as their biggest roadblock.
Pro Tip: Start with ✨ minimum viable experience ✨ first, then let data guide your AI evolution

Introducing MVE

Minimum Viable Experience (MVE) means beginning with the simplest AI setup that still offers real benefits. It's like the “Hello World” of AI products—just enough to get feedback from actual users.
Three key principles:
Small but meaningful → One problem, solved well
Quick to implement → From idea to users fast
Easy to measure → Clear success signals (or not)
The key? A framework that bridges both worlds:
🎨 The human touch of design
⚙️ The technical rigor of machine learning engineering

Ready to bridge the gap between UX and ML?
Checkout the next blog post as we compare the two workflows
Next →

🚀 Let's Connect

I'm always excited to discuss the intersection of AI and user experience, or explore potential collaborations.
✉️ 🌎 Citizenship: US, Canada 📍 Location: Toronto, ON, Canada 💼

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