Inside|Out SWOT

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Internal Factors

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Internal Factors
Category
Name
Better/Worse
Impact
Impact Description
Notes
Exploit/Mitigate
E/M Description
Finances
4
Gross Margin %
Open
Open
Profitability %
Open
Open
Cash Flow %
Open
Open
Recurring Revenue %
Open
Open
Cost Structure
5
Labor
Open
Open
Cost of Goods Sols
Open
Open
Receivables (Days to Pay)
Open
Open
Inventory (Pct of Assets, Turns)
Open
Open
Debt
Open
Open
Key Success Factors
13
Customer Loyalty
Open
Open
Customer Concentration
Open
Open
Reliance on Key Staff
Open
Open
IP & Technology
Open
Open
Adequate Tools & Equipment
Open
Open
Adequate Office & Buildings
Open
Open
Adequate Insurance
Open
Open
Environmental Audit
Open
Open
Process Documentation
Open
Open
Strength of Management
Open
Open
Annual Plan & Budget
Open
Open
Operational Scorecards
Open
Open
Success of Meetings
Open
Open

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