Sprint 1: LaunchPad Series

Make It Make Sense Pt 1: Identifying Assumptions and Key Drivers

Determining If The Business is Practical, Feasible and Viable

Course Overview

💫 Purpose

All companies have an opportunity to succeed in the appropriate conditions and environment. To enhance the chances of success, all inputs, outputs, and assumptions should be accounted for. Modeling a variety of scenarios and reviewing their potential outcomes should be a priority. A moderately complex modeling template can run fundamental analysis to ensure the business model is viable, sustainable, and capable of achieving desired outcomes.

⛳️ Objective

Creating a simplified financial model to assess the validity of the overall business model. By determining the key assumptions and their implications on cash flow, available market opportunities, and required investments. To understand the financial capabilities of the business and assess if it is worth pursuing or not.

🎯 Goals

Research and input valid assumptions
Review and revise the model into realistic scenarios
Assess the validity of the business model

🛶 Activities

Research assumptions to develop model
Analyze model and make revisions
Evaluate model and identify strengths, weaknessess, opportunities and threats

📊 Metrics

A simplified financial model in google sheets
Defined, researched and realisitic model assumptions
SWOT analysis of current financial model

🔓 Empowerments

Researched numbers to build unit economics strategy
Ability to determine cash flow needs for specific milestones
Opportunity to identify bottlenecks and necessary resources

🛠 Resources


The Course Overview provides details on the overall purpose, objective and goals of the exercise. It provides a clear road map of activities and deliverables as well as resources you may need during or after the exercise.

Course Activity


1. Pre Course Survey

2. Course Activity & Worksheet

3. Post Course Survey



The Course Activity section provides access to the course videos, forms and surveys. There are three parts to complete. Take your time, be thorough and you will produce amazing work. Once you have completed the course you will receive a formatted copy of your responses.

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