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Digital Executive

The Digital Team is in-charge of maintaining a) website updates, b) POS and systems deployment and update, c) designing new menus and promotion collaterals.

Job Summary

The Digital Team is responsible for designing and maintaining the cafe's website using the Webflow platform, deploying and maintaining the QR table order and POS system, and designing promotions and menus for display on TVs and standees within the cafe. They also assist with IT-related tasks such as managing social media profiles, creating digital marketing materials, and implementing data security measures. It's crucial for the team to regularly communicate and collaborate with other departments to ensure the designs and systems align with the overall goals and objectives of the cafe.

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Design and Maintain Website using WEBFLOW Platform:

Create an aesthetically pleasing and user-friendly website design that aligns with your cafe's branding and values.

Develop and implement a responsive design that ensures optimal viewing experience across different devices.

Collaborate with the marketing team to incorporate relevant content, such as menu items, promotions, and contact information.

Regularly update and maintain the website, ensuring all information is accurate and up to date.

Optimize the website for search engines (SEO) to improve visibility and organic traffic.

Monitor website analytics to identify areas for improvement and implement necessary changes.

Deploy and Maintain QR Table Order and POS System:

Research and select a suitable QR table order and POS system that meets your cafe's requirements.

Coordinate with vendors or IT service providers to install and configure the system.

Customise the system to include your menu items, pricing, and any special features or promotions.

Train staff on how to use the system effectively for order taking, payment processing, and inventory management.

Regularly update the system with new menu items, pricing changes, or promotions.

Provide ongoing technical support and troubleshooting for any issues that arise with the system.

Design Promotions and Menu for TV and Standee:

Collaborate with the marketing team to develop visually appealing promotions and menu designs for display on TVs and standees within the cafe.

Create eye-catching graphics, images, and animations that effectively communicate your promotions and menu offerings.

Ensure that the designs are consistent with your cafe's branding and visual identity.

Update the content and designs regularly to reflect new promotions, seasonal menus, or special events.

Coordinate with the operations team to ensure the timely installation and maintenance of the TV and standee displays.

Monitor customer engagement and feedback to refine and improve the designs as needed.

Social Media Management

As a social media staff member at The Caffeine Experience, you will be responsible for managing our social media presence on TikTok, Instagram, and Facebook. Your role will involve creating engaging content, responding to comments and messages, and monitoring online conversations about our social enterprise.

Task List

Managing and maintaining the cafe's social media profiles and online presence.

Designing and creating digital marketing materials, such as email newsletters, online ads, or social media graphics.

Assisting with IT-related tasks, such as troubleshooting computer or network issues, managing software licenses, or implementing data security measures.

It's important to regularly communicate and collaborate with the marketing, operations, and IT teams to ensure that the designs and systems align with the overall goals and objectives of your cafe.

Develop a social media strategy that aligns with The Caffeine Experience's mission and goals

Create and publish daily posts on TikTok, Instagram, and Facebook that showcase our products, services, and team

Monitor comments, direct messages, and mentions on our social media pages and respond in a timely manner

Engage with our audience by liking, commenting, and sharing relevant content

Collaborate with the marketing team to create social media campaigns that drive engagement and sales

Analyze social media metrics and adjust our strategy as needed to improve performance

Stay up-to-date with social media trends and best practices to ensure The Caffeine Experience's social media presence remains fresh and relevant.

Job Summary

Design and Maintain Website using WEBFLOW Platform:

Deploy and Maintain QR Table Order and POS System:

Design Promotions and Menu for TV and Standee:

Social Media Management

Task List

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