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I Need a VA?

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Running an STR business often starts small: one unit, a handful of reservations, and you handling everything yourself. But as you grow, the “little things” add up — and suddenly you’re spending more time answering guest messages than actually growing your business.

A VA (Virtual Assistant) is your first step toward reclaiming your time and turning your STR into a business that runs without you.

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🚨 Signs You Need a VA

Guest communication is eating your day. You’re constantly tied to your phone, answering the same questions over and over.

You’re the bottleneck. Vendors, cleaners, and guests all wait on you before anything can move forward.

Your response times are slipping. Airbnb/OTA metrics matter — and if you’re delayed, your reviews (and rankings) take a hit.

Admin work piles up. Invoices, work order approvals, schedule checks… you dread opening your PMS or email.

You can’t scale. Adding more units feels impossible because you’re already maxed out.

👉 If two or more of these feel true, you’re ready for a VA.

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💡 What a VA Can Do for You

Handle guest messaging with templates + SOPs.

Approve and track vendor work orders.

Respond to reviews using your voice and tone.

Run daily checks in your PMS.

Maintain reports (staff hours, reservations, issues).

Free you up to focus on growth, owner relations, and guest experience.

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⚖️ Cost vs ROI

Average STR VA pay: $4–8/hr (depending on experience & specialty).

Hiring even 20 hrs/week saves you ~80 hrs/month.

Imagine what you could do with 80 extra hours:

Launch new listings

Negotiate vendor contracts

Improve guest experience

Actually take time off

The ROI is simple: a VA pays for themselves by protecting your revenue (faster guest responses, higher reviews) and freeing you to grow.

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Am I Ready for a VA Quiz?

Am I Ready for a VA Quiz?

Statement

Yes/No

Notes

I spend more than 2 hours/day on guest communication.

My average response time is over 15 minutes.

I personally approve every vendor work order.

I feel behind on reviews, reporting, or invoices.

I don’t have time to focus on growth (new units, revenue).

There are no rows in this table

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💡 Student instruction: If you check “Yes” on 3+ of these, you’re ready to hire your first VA.

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