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Company Overview

Legal Structure

Business Type: Sole Proprietorship

Registered Name: Sterling Arcus

GSTIN: 27CELPP0659F1Z8

Udyog Aadhaar Number: MH19D0006592

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Date of Incorporation

Initial Commencement: 30th November 2016

GST Registration Date: 18th April 2018

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Company History

Founded in 2016 by Akshay Patil, Sterling Arcus initially focused on delivering branding, graphic design, and web development solutions to a diverse client base. In its early years, the firm actively serviced clients in the fintech, education, and corporate sectors — including prominent engagements with companies like Spocto.

Through 2016–2021, Sterling Arcus steadily built a reputation for its India-centric, execution-first branding methodologies. Following a brief operational slowdown post-2021, the company is now relaunching in 2025 with an evolved strategy: blending consulting, modular branding solutions, and productized services to help Indian MSMEs thrive with a holistic, long-term vision.

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Founder’s Background

Akshay Patil

Founder & Principal Strategist, Sterling Arcus

An experienced designer, strategist, and product thinker, Akshay brings over 12 years of multi-disciplinary expertise across UI/UX, product design, visual communication, business strategy, and efficiency optimization .

Currently pursuing an Advanced Certification in Product Management from IIT Indore, he is passionate about leveraging design thinking and data-driven insights to shape practical, scalable solutions for Indian businesses.

Akshay believes that true design is a catalyst for change — a philosophy deeply embedded in the DNA of Sterling Arcus.

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Vision and Mission Statement

Vision:

“To be the catalyst that empowers Indian MSMEs to rise beyond fragmented operations — enabling them to adopt a bird’s eye view, make holistic decisions, and build resilient, self-correcting businesses.”

Mission:

Deliver modular, India-first branding, consulting, and product development solutions.

Design digital assets and ecosystems that are authentic, scalable, and execution-driven.

Champion the evolution of Indian MSMEs into structured, future-ready organizations.

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Core Values and Principles

Authenticity: Delivering honest, client-aligned work over superficial trends.

India-Centric Thinking: Solutions built around real Indian business challenges and market dynamics.

Execution Attitude: Rolling out practical versions rapidly, learning, and iterating.

Holistic Strategy: Every design, asset, and consultation considers the ecosystem impact.

Knowledge Evolution: Sterling Arcus believes in constantly upgrading and sharing its knowledge base with clients and the community.

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Key Achievements

Successfully serviced multiple clients across fintech (notably Spocto), education, and SME sectors between 2016–2021.

Developed documented MSME-specific branding and business strategies that form the foundation of the 2025 relaunch.

Rebooted Sterling Arcus with a clear modular service framework — BlueprintArc, IdentityArc, ContentArc, and ProductArc.

Built a growing repository of Client Success Stories, showcasing transformation journeys across industries【provided via Coda】.

Recognized for creating India-specific branding models that blend design sensibility with strategic foresight.

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