Campaigns in Salesforce NPSP consists of group of people who are tracked and engaged with for marketing and fundraising efforts. These campaigns help nonprofits in measuring their success and plan better for future efforts.
By examining Florida Sight and Hearing Alliance’s marketing initiatives and revenue sources during the discovery phase, we identified the main categories of campaigns and their sub-campaigns organized in hierarchies. This will fulfill the requirement of pulling reports on campaign success and easily communicate with groups in mass.
Grants and Foundations
Grants and Foundations 2024
Annual Fund
Annual Fund 2024
Giving Tuesday
Holiday Email
Valentine’s Day Ask
Holiday Mailing
Major Giving
Special Events
Special Event 2024
Night of Spectacles
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Program Revenue
Program Revenue 2024
Investment Income
Investment Income 2024
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Marketing
