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Automated Reports for Chris (RyanD)Enhancement in devPPC EFR and FR Campaign consolidation ApprovedHigh Point - Increase to $600Guardian - Geo Targeting - Increase to 25mi Mint Hill - Budget rec to chris
PAUSED CAMPAIGNS: of the snow storm weekendPaused and consolidated into a shared campaignAuction Insights Improved form 4th place to 2nd PlaceCapture 1 rental since the strategy shift and watching for trendActively optimizing for the new strategy - refining keywords, page content etc.Auction Insights has been steadily improving from 7th in Dec, 4th in Jan and now 3rd with the recent budget increaseLost IS Budget improved — reduction from 75% to 68% — signaling the market is still very competitive market due to Public, Extra, Cubesmart1st in Auction Insights— ads are dominating the marketSearch Lost IS Budget — slowly increasing given the significant increase of geo targeting to 25mi - which is expectedHigh Lost IS budget increased by 20% to 80%low imp share 6th 11% (top 24%)- Comp with Public, AAA, ExtraDespite the above, still showing strong performance and capturing rentalsConstruction underway. Very small budget. Standing by to ramp up after constructionImp Share 3rd <10% (Top 83% and 77% Aggregators)Search Lost IS (budget) Increased by 20% to 89.55%Review budget rec for ChrisStrong performer. Driving Sales CallsHigh Lost IS budget increased by +0.31% to 78.01%Imp Share improved from 5th to 4th 18.67% (Top 31%) - Comp w/ Public, Extra, Cube and AggregatorsHolding top of search imp share at 1st 35% - Comp w/ Public, Extra, Cube, Prime, and Aggregators Lost IS Budget - Decreased by 10.32% - 60.90%
Primary KW targetingSelf Storage (City) (St Address)Storage Unit (City)Storage Facility (City)Storage Unit Types KW TargetingBased on the offerings of each facilityDirections for Local SEO RelevanceGMap outbound links plus instructions5 Popular and high foot trafficked local landmarksFAQ - targeting zero click results
There were 2 GBPs listed for Flat Rock - One being specifically for RVWe noticed that the RV GBP was ranking better than the Flat Rock and decided to Merge them so viewers are not confused as to the facility only serving RV units.
Typical rate increase reviewsHigh Point - Gate Code Box issues
Dec - Feb Insights
Notes
Occ Trend
Google Ads
PPC Budgets
Name
Monthly
Notes 2
East Flat Rock
0
Flat Rock/EFR Shared Campaign
$1,650.00
Gastonia
$1,000.00
Guardian (Indianapolis)
$1,200.00
High Point
$600.00
Mint Hill
$300.00
Mooresville
$1,325.00
Piedmont
$1,900.00
Updated 12.4
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Website
Content Optimization Completed
Modbox RV Storage GBP and Modbox Flat Rock GBP Merged
Local SEO
Reviews
Negative Review Notes
GBP/Social Posts
Dashboard Report: COMING SOON
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