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Citibank's $10k Creator's Rewards Program

Rajat Raj

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Citibank’s $10k Creator's Rewards Program

Citibank launches an exclusive Community Rewards Program for Content Creators and influencers, who create content for lifestyles, shopping, food & travel.

This program is designed to reward community members for making valuable contributions to Citibank’s Credit Card Universe & its offers.

Citibank intends to connect with audiences across the world through different types of content. We feel it's important to nurture a talented creative community, which is why we created this Community Rewards program. This program encourages all kinds of creative thinkers to come up with unique ideas and helps them bring these ideas to platforms.

Content Creators: Apply to join our new program. If selected, you will get a chance to create an original piece of content (blog post, video, podcast, etc) for Citibank, or amplify existing content and earn rewards.

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`Click here to apply`⁠
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Process

We will review all applicants and select a number of participants for our pilot program. Community members will be given the chance to receive rewards based on their participation in the Community Rewards Program. They will be able to earn points when they share content from Citibank on social media channels. They will also be able to earn points when they create original content about Citibank’s credit card offers & privileges, that is published online.

Program Aims

To encourage our community members and help them create quality content.

Grow our community across various Social Media channels

Rewards

$10k worth of Rewards paid out every 7 days depending on the quality of content and reach.

Reward Categories

Content Creation across Social Media — Create Static & Video Content and promote them across social media platforms

Content Amplification — Promote our Content across your social media platforms and help build our community

Experiences Reviews — Review Citibank’s credit cards, and make videos about our various offers

Engagement and Growth — Actively participate in establishing our communities across India

Connections — Connect our team with top influencers and bloggers and help them join Citibank’s rewards program

Idea generation — Come up with innovative marketing ideas to promote Citibank’s credit cards

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