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Rain Morales
task
Stamp Tasks
Stamp Subtasks
Actual Tasks
Project
Parent Task
Task Name
Due Date
Owner
Done
SOPs
Status
Lucie - Campaign Creation - 4/30/2026
10
Campaign Strategy & Ad Copy (Day 3)
5
Build campaign strategy doc: define 3–5 ad angles from onboarding notes and Offer Positioning SOP
4/11/2026
Campaign Strategy SOP
Due
Write 2 hooks per angle (minimum 6 hooks, up to 10 total). Use Hook Templates SOP
4/15/2026
Hook Templates SOP
In progress
Write full direct-response ad copy for each angle (150–250 words). Apply all 8 elements
Ad Graphics SOP
Blocked
Run every completed ad through the Ad Copy Review Checklist
Ad Copy SOP
Select campaign objective in Ads Manager (leads, traffic, conversions, or sales)
Ad Headlines
1
Write 5 headline variations per ad using the 17 Headline Formulas SOP. Include curiosity, outcome, and pain-point formula types
Ad Graphics (Days 3-4)
4
Write the on-image copy for every ad design FIRST — before opening Canva
Open Agency Canva and create 10 ad images across all 10 image types: Mockup, Product shot, Everything included, Lifestyle, Webinar, Headshot+CTA, Testimonial, Founder story, Unique feature, Join NOW
QA all ad graphics: elements centered and aligned, brand fonts and colors correct, high contrast, legible, 60% blank space, feels like brand continuation if landing on client site
Add all ad images to the Campaign Strategy Google Doc
Task Templates
Task Name
Sub Tasks
Project Types
SOPs
Campaign Strategy & Ad Copy (Day 3)
Campaign Creation
Campaign Strategy SOP
Ad Headlines
Campaign Creation
Ad Copy SOP
Ad Graphics (Days 3-4)
Campaign Creation
Ad Graphics SOP
Video Ads with Veed
Campaign Creation
Internal Review (Day 4)
Campaign Creation
Send Ad Creative to Client (Day 5)
Campaign Creation
Client Feedback Window (48 hrs)
Campaign Creation
Schedule Ads & Notify Client
Campaign Creation
CLIENT SUBMITS ONBOARDING FORM
Onboarding & Setup
DA Reviews support ticket
Support Tickets
There are no rows in this table
Subtask Template
Subtask Name
Task
Task Name Text
SOPs
Build campaign strategy doc: define 3–5 ad angles from onboarding notes and Offer Positioning SOP
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy SOP
Write 2 hooks per angle (minimum 6 hooks, up to 10 total). Use Hook Templates SOP
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy & Ad Copy (Day 3)
Hook Templates SOP
Write full direct-response ad copy for each angle (150–250 words). Apply all 8 elements
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy & Ad Copy (Day 3)
Ad Graphics SOP
Run every completed ad through the Ad Copy Review Checklist
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy & Ad Copy (Day 3)
Ad Copy SOP
Select campaign objective in Ads Manager (leads, traffic, conversions, or sales)
Campaign Strategy & Ad Copy (Day 3)
Campaign Strategy & Ad Copy (Day 3)
Write 5 headline variations per ad using the 17 Headline Formulas SOP. Include curiosity, outcome, and pain-point formula types
Ad Headlines
Ad Headlines
Write the on-image copy for every ad design FIRST — before opening Canva
Ad Graphics (Days 3-4)
Ad Graphics (Days 3-4)
Open Agency Canva and create 10 ad images across all 10 image types: Mockup, Product shot, Everything included, Lifestyle, Webinar, Headshot+CTA, Testimonial, Founder story, Unique feature, Join NOW
Ad Graphics (Days 3-4)
Ad Graphics (Days 3-4)
QA all ad graphics: elements centered and aligned, brand fonts and colors correct, high contrast, legible, 60% blank space, feels like brand continuation if landing on client site
Ad Graphics (Days 3-4)
Ad Graphics (Days 3-4)
Add all ad images to the Campaign Strategy Google Doc
Ad Graphics (Days 3-4)
Ad Graphics (Days 3-4)
Monitor for onboarding form submission. If not received within 3 business days of payment, trigger follow-up email automation in Airtable
CLIENT SUBMITS ONBOARDING FORM
CLIENT SUBMITS ONBOARDING FORM
Review completed onboarding form end-to-end before the onboarding call. Note offer details, funnel type, ad account info, brand assets, and competitors
CLIENT SUBMITS ONBOARDING FORM
CLIENT SUBMITS ONBOARDING FORM
DA REVIEWS SUPPORT TICKET
DA Reviews support ticket
DA Reviews support ticket
There are no rows in this table
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