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Product Launch Template: The 8 proven tools to execute a flawless product launch
Product Launch Template: The 8 proven tools to execute a flawless product launch
Frame the launch
Align stakeholders
Launch!
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Product Launch Template: The 8 proven tools to execute a flawless product launch

Copy this template certified by Product School to plan and execute successful product launches.
Product School
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Launch Checklist for Product Managers

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Frame the launch
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Write the
Press Release
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or
Launch Brief
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(choose one)
Document and mitigate known
Risks
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Align stakeholders
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Lock down key
Stakeholder Approvals
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Record
Meeting Notes
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as you meet with your team
Track decisions made in the
Decision Log w/ Slack
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Launch!
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Build a
Launch Plan
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and make sure everyone on the team knows their launch day tasks
Set the launch metrics in
Metric Scorecard
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. Be sure to update and report on them after the launch
Launch the product! 🚀
Run a
Retrospective
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with your team to reflect on what went well and opportunities to improve
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Launch Dashboard

Launch Day:
Wed, Dec 29, 2021
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804 days ago
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to launch
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2
⁠
out of
13
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Launch Plan
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tasks completed
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3
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important
decisions logged
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2
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out of
5
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risks are Red severity
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3
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out of
6
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Stakeholder Approvals
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Launch approvals
1
Awaiting decision
Lola Tseudonym
Marketing
Felix Marlin
Support
Blocked
Polly Rose
Engineering
Approved
Alan Chowansky
Marketing
Adam Davis
Legal
Buck Dubois
Sales
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