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Feature market analysis

Analyze your competitors to prioritize your own product development.
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Compare your competitors’ features in order to prioritize a product roadmap that will differentiate you from the existing market. Your sales and marketing team will also have an advantage over your competition because they can position your product or company differently.
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Competitors

Add a competitor
Competitor
1
Google Maps
2
Apple Maps
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Facts and differences

Make note of competitor performance in the categories you deem most important. Add new competitor fact categories by adding new groups on the left side of the table below.
Analysis category
Competitor
Google Maps
Apple Maps
Description
Include
Description
Include
Description
A web-mapping service to help you discover the world
A community-based traffic & nav app
Pricing
Free
Free
Most common features (must-haves)
Navigation
Directions for cars
Route explorer
Navigation
Directions for cars
Route explorer
Common features
Directions for buses
Directions for walkers
Sync with contacts
Offline maps
Uncommon features
Google local listings
Public transit times
Directions for motorcyclists
Hands-free incident reporting
Win/Lose
Win
Incident reporting
Lose
Integrated with Google Reviews
Win
Our future feature will have more incident types
Future feature will integrate with insurance companies
Lose
Aggressive re-routing

Insights and opportunities

Identify gaps your product can fill, suggest features to prioritize, brainstorm creative solutions, and log more insights below.
Add insight
Idea
Notes
Author
Vote
Discussed
1
I think we should highlight eco-friendly travel options for the environmentally conscious crowd
Open
Mary Jones
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