I recently read this practical article by on how to choose a project where we can express our creativity, make money, advance our careers, and that we are passionate about. He called it a multifaceted project. So I created this mp scale to help creative pros choose their multifaceted project. Intrinsic motivation – the love of the work for its own sake. This is most important from a creative point of view. Extrinsic motivation – rewards for the work, such as money, fame or artistic reputation, and new opportunities. And this is most important from a sustainability point of view. Personal motivation – expressing your individual personality, your feelings, your taste and your point of view. Social motivation – the energy you get from other people, whether through connection, collaboration, competition, or contributing to your community.
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