UX & UI Design • 2014
This on-demand product features a modern and delightful user interface and experience. With this web application, students can conveniently access all the necessary materials online, along with real-time assessments that come with detailed explanations. What’s more, this app is optimized for mobile devices.
The Challenges
The original product was not user-centric. Students were having a hard time navigating through the product with the dated UX and UI The legacy system was creating a high demand for “Support” calls The product was not scalable My Role:
Led the research to identify the key friction points Collaborated with the SME to understand what’s effective for the learning experience Led the team to deliver the product that later rolled out for all on-demand programs Reduced the number of calls to the support center so that the business could reduce the support staffing
Design
Outcome
The product received excellent ratings from students who found it empowering and efficient for on-demand learning, thanks to the clear guidance and detailed assessments provided to track their progress. Additionally, the product helped reduce the number of support center calls, leading to a reduction in support staffing for the business. This positive experience has now been extended to all on-demand products.
LSAT on Demand
