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Proposal: “Her Court, Her Agent” Course Build & Launch for Trisonya Abraham

✨ Executive Summary

You bring 30+ years of unmatched authority in women’s sports representation — as the first female to run an international agency exclusively for women and the first U.S. woman to represent a #1 draft pick. Your credibility and story are your biggest differentiators.

We’ll take your vision of teaching women how to become sports agents and transform it into a market-ready online course + mentorship program that positions you as the authority in this space.

Given your immediate timeline and budget sensitivity, we’ll structure this in phases so you can launch fast while keeping room for scale.

💰 Investment Range: $10,800 – $25,000 📅 Timeline: 4–6 weeks (expedited possible) ⚡ Guarantees: Strategy Fit & Offer Re-Haul

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🎯 Client’s Stated Goals

Launch “Her Court, Her Agent” as a flagship online course.

Focus on women entering the sports agent field (especially former athletes).

Provide mentorship for 30 days post-course to ensure student success.

Position as the go-to authority for women in sports representation.

Create scalable income stream ($8,000 per student market rate).

Explore mini-course entry offer ($1–2K) for accessibility.

Long-term: build an academy & mentorship pipeline, eventually onboarding new agents under your leadership.

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🛠 Scope & Deliverables

Phase 1: Strategy & Market Research (Week 1)

Deep-dive onboarding + Brain Dump session.

Competitive analysis of sports agent training market.

Curriculum outline aligned with your expertise + market demand.

Phase 2: Course Creation (Weeks 2–5)

Lesson Plan Creation: Clear, structured modules + lessons.

Video/Audio Content Guide: Step-by-step filming prompts (simple setup from phone/laptop).

Video Editing & Platform Build: Professionally edited lessons hosted in a custom-designed course portal (Go High Level platform).

Interactive Workbook: Action items + templates for contracts, scouting, and recruiting.

Mentorship Integration: Structure for 30-day access to you post-completion.

Phase 3: Funnel & Launch (Weeks 5–6+)

Landing Page + Checkout: High-converting enrollment funnel.

Scripted Promo Video: Written by our team, filmed by you, edited by us.

Mini-Course / Freebie Funnel: “Intro to Sports Agent Life” — a 2-session teaser to capture leads.

Launch Assets: Email sequences, opt-in offers, remarketing setup.

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🌐 Tech & Hosting

Course hosted on Go High Level (similar to Kajabi but with built-in CRM, SMS/email marketing).

Domain + Platform remain 100% owned by you.

All assets (videos, workbooks, landing pages) delivered for your ongoing use.

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🤝 Support & Communication

Slack Channel: Direct access to our team + project manager.

Weekly check-ins + milestone updates.

Fast-turnaround revisions (24–48h on assets).

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📆 Timeline

Week 1: Onboarding + Market Research.

Weeks 2–5: Curriculum build, filming, editing, platform setup.

Week 6: Funnel build, test launch, go live. ⚡ Accelerated option available (30-day build if you film content quickly).

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💵 Investment & Payment Options

Option 1: Full DFY Build (Course + Funnel + Launch Marketing)

Course creation, funnel, landing pages, ad setup.

Investment: $25,000

Pay-in-Full Discount: $22,500 (10% off)

Split: $12,500 now + $12,500 pre-launch

Option 2: Course Creation Only (No Funnel/Ads)

End-to-end course build (curriculum, filming, editing, platform, workbook).

Investment: $12,000

Pay-in-Full Discount: $10,800

Split: $6,000 now + $6,000 in 30 days

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📈 ROI & KPI Targets

Market rate: $8,000 per student for 8-week course.

Break-even: 2 enrollments cover full course build.

5–10 students in first cohort = $40K–$80K launch revenue.

Long-term goal: 100+ students annually = $800K+ revenue.

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✅ Next Steps

Confirm package selection (Option 1 or 2).

Sign service agreement.

Initial payment to begin onboarding.

Kick-off call + Slack channel created within 24h.

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🙋 FAQ Quick Hits

Who owns the course & IP? → 100% YOU.

What if it doesn’t work? → Strategy Fit Guarantee + Offer Re-Haul Guarantee.

Can we scale with ads later? → Yes, once proof-of-concept is achieved.

Can students stay connected? → Yes, with 30-day mentorship add-on & optional anonymous group coaching model.

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👉 Trisonya, your story + authority is the proof of concept. The course isn’t just viable — it’s positioned to become the training pipeline for women entering sports representation. Let’s lock in your momentum and bring this to market.

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