Nick is the CEO of Whisk at Samsung. He founded Whisk in 2012, raised $2m from investors to scale the company and then led the business to profitability. Whisk onboarded some of the world's largest food companies in the US, UK, Australia and Germany. Nick presented Whisk to Lord Sugar in the
, where he achieved the series' best task-win record. In 2019 Whisk was acquired by Samsung NEXT, Samsung’s software and innovation division. Nick now leads 120 people building the Samsung Food Experience which is available across many different devices.
Previous to Whisk, Nick founded two other businesses. In 2017 Nick was awarded an