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First Half Highlights

New Organic Users
We’ve set ourselves up for the future by delivering a wide audience of professional users. This not only allows us to be smarter with paid media money, but by introducing OnBoard to a wider audience earlier in their journey, enables us to better target and gain trust with them over time.
Organic Traffic 6 months
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Leveraging OneTrust, we’ve achieved best in class compliance overseas.

New Experiences
We launched dozens of new pages and experiences, tested new pricing and trial page designs, launched Atlas landing page, ungated webinar pages and the board intelligence report, and developed several new pages to be used in paid media campaigns

Page Speed
A win I nearly forgot about but a big one in early January that has increased our page load speeds by 63% year over year. This has made our google website vitals all green — making it significantly easier to rank for terms, improving user the experience . These are performance metrics typically associated with code-only headless CMS designs.

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Interactive Product Demo
While some priorities took over delaying the full roll out, I am still very excited to spend time in the coming weeks to wrap up the director version of this page and begin organic testing.

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