1. Executive Summary
Product Name: Nika
Objective: To provide an integrated platform that simplifies wedding planning by offering RSVP and guest list management, wedding website builder, and customizable invitation templates.
Target Audience: Engaged couples, wedding planners, and vendors in Indonesia.
2. Objectives and Goals
Primary Goal: Validate the market need for an integrated wedding planning tool with a focus on RSVP and guest list management, wedding website creation, and invitation customization. Secondary Goals: Gather user feedback, iterate on features, and prepare for a broader launch. 3. User Personas
Primary Users:
Engaged Couples: 25-35 years old, urban areas in Indonesia, middle to upper-middle class. Wedding Planners: 30-50 years old, professionals managing multiple weddings. Secondary Users:
Family Members and Friends: Assisting the engaged couple. Vendors: Offering wedding services through the platform. 4. Feature List
1. RSVP and Guest List Management
Create and manage guest lists. Automated reminders for guests. Real-time updates on RSVP status. Seating arrangement tools. 2. Wedding Website Builder
Customizable templates for wedding websites. Integration with RSVP system. Preview and publish options. 3. Invitation Templates
Library of customizable invitation templates. Options to personalize text, colors, fonts, and images. Digital distribution via email and social media. Downloadable formats (PDF, image). 5. User Stories
RSVP and Guest List Management:
As an engaged couple, I want to create a guest list so that I can track all my wedding guests in one place. As an engaged couple, I want to send digital RSVPs so that I can easily collect responses from my guests. As an engaged couple, I want to automate reminders so that I don’t have to manually follow up with guests who haven’t responded. As an engaged couple, I want to see real-time updates on RSVP status so that I can know who is attending at any moment. As an engaged couple, I want to arrange seating for my guests so that I can organize the reception efficiently. Wedding Website Builder:
As an engaged couple, I want to choose a wedding website template so that my site looks beautiful and professional. As an engaged couple, I want to customize my wedding website so that it reflects our unique style. As an engaged couple, I want my wedding website to be mobile-responsive so that guests can access it on any device. As an engaged couple, I want to integrate RSVP management into my website so that guests can respond directly through the site. Invitation Templates:
As an engaged couple, I want to select and customize invitation templates so that my invitations match the theme of my wedding. As an engaged couple, I want to send digital invitations so that I can save on printing costs and ensure quick delivery. As an engaged couple, I want to download my invitations in various formats so that I have options for digital and physical distribution. 6. Functional Requirements
RSVP and Guest List Management:
Guest List Creation: Import from CSV/Excel, add manually. RSVP System: Send RSVPs via email, track responses, automated reminders. Real-Time Updates: Display RSVP status, guest counts. Seating Arrangement: Drag-and-drop interface for seating charts. Wedding Website Builder:
Template Selection: Choose from various templates. Customization: Change colors, fonts, images; add/remove sections. Drag-and-Drop Interface: Rearrange sections, WYSIWYG editor. Mobile Responsiveness: Ensure site looks good on all devices. Preview and Publish: Preview site before publishing, unique URL for published site. Invitation Templates:
Template Library: Categorized templates by themes. Customization: Personalize text, colors, fonts, images. Digital Distribution: Send via email/social media, track delivery/open rates. Downloadable Formats: PDF, image formats for printing or digital use. 7. Non-functional Requirements
Performance: The platform should load within 2 seconds on average. Scalability: Ability to handle up to 10,000 concurrent users. Security: Ensure data protection and compliance with local regulations. Usability: User-friendly interface with intuitive navigation. Accessibility: Accessible to users with disabilities, following WCAG 2.1 guidelines. 8. Milestones and Timeline
Week 1-2: Design and Prototyping Week 3-4: Development of RSVP and Guest List Management Week 5-6: Development of Wedding Website Builder Week 7-8: Development of Invitation Templates Week 9-10: Testing and Refinement Week 11-12: Pre-Launch and Marketing
