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Prime Day Discount Summary

During the Prime Big Deal Days event, we achieved strong sales performance, generating $4,920.75 in sales from 85 units sold, accounting for 24.1% of the month’s total sales. With a conversion rate of 12.4%, the event demonstrated solid engagement and effective conversion of customer interest, supported by a healthy sell-through rate of 13.6%. We did the following promotions:
$10 off 1-pack, $25 off 2-pack from Oct 7-10.
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Last Year 2024 ​We did the following promotions:
Prime Day (October 8 & 9): Save $10 on a single unit and $25 on a two-pack.
Post-Prime Day (October 10 - 14): Save $5 on a single unit and $20 on a two-pack.
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Comparison 2024 Vs 2025
Metric
2024
2025
Sales Revenue
2,957.20
$4,920.75
Units Sold
56
85
Duration
2 days
4 days
Average Daily Sales
1478.6
$1,230.19
Average Price per Unit (est.)
~$52.81
~$57.89
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2024 (October 8–9)

Total Order Items: 40
Units Ordered: 56
Ordered Product Sales: $2,957.20
Average Units per Order Item: 1.4
Average Sales per Order Item: $73.93

2024 (October 8–14)

Total Order Items: 71
Units Ordered: 88
Ordered Product Sales: $4,850.60
Average Units per Order Item: 1.24
Average Sales per Order Item: $68.32
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