Native Formats Property Grouping and Ordering Principles
Order properties according to ad producer workflows.
Order properties in the order someone may logically use to build a full ad from start to finish.
Order properties in most- to least-used in their group list.
Groups
Design — Elements
ie. headline, description/summary, cta
Design — Visual
ie. background color, font color, font style
Design — Media/Media Groups
ie. image(image hero, image alt), video(video link, video width, video height), logo (logo img, logo height, logo width, logo alt), slides(slide img, slide link, slide headline, slide description, slide alt)
Native Format Property Groups