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JBREC Prioritization Practices
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Project Pathway

Opportunity


Customer Outcome

Create a new product that will help customers evaluate and make confident decisions in new site selection based on future household growth.

Enabling Technology and Data

Proposed/planned new home community data
Forecasted demographics for these new home communities

Why JBREC

Leveraging JBREC’s reputation in housing and forecasting accuracy, we are uniquely qualified to deliver a location intelligence product for the Marketplaces Industry with decision making intelligence for future new growth area site locations. ​​

Markets that can benefit from location intelligence

⭐Marketplaces: Selecting sites for brick and mortar places and spaces where people shop, dine, work, play, and gather
Public storage - Selecting sites for new public storage locations to support growing populations.
Insurance: Accurately assessing risk and price policies for properties or people
Finance: Making more accurate predictions about which industries or brands will be good investments, and why
Healthcare: Measuring accessibility of health services and how geosocial factors affect people’s health (and risks to it)
Marketing: Understanding who a brand’s main customers are and targeting campaigns to reach them at the places they typically go to
Real Estate: Choosing to invest in particular properties that will give good returns when sold to commercial or residential developers
Energy: Determining average foot traffic in commercial areas to monitor power use and regulation compliance
Telecommunications: Analyzing demand and competition in an area in order to optimally plan a network
Government: Planning buildings and services for urban areas based on constituent needs and movement patterns

Opportunity Sizing

Market Opportunity Sizing
Industry Category
Company Size
Est. # Companies
Geography
Use Case
Internal Champion
Notes
1
Marketplaces
Open
2
Public storage
Open
3
Open
There are no rows in this table

Profitability Scenarios


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