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New to Product Management

Articles, books, & templates I highly recommend understand to maximize your output if you're an ambitious new Product Manager.
Matt Woods

What does a PM actually do?

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@shreyas: Product Management—in 1 tweet.
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How To Get Into Product Management (And Thrive)
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https://medium.com/@noah_weiss/10-traits-of-great-pms-a7776cd3d9cd
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https://www.quora.com/What-distinguishes-the-Top-1-of-product-managers-from-the-Top-10/answer/Ian-McAllister?srid=3wR&st=ns
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Communicate

Listen to get context from your team's experts.
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https://twitter.com/kevinyien/status/1321802360373563392?s=20
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Set up customer feedback loops.
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Customer research is the ultimate growth hack
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Make feedback normal.
Radical Candor
Write clearly.
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https://twitter.com/david_perell/status/1321656961264398336?s=20
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https://blog.usejournal.com/writing-docs-at-amazon-e025808616bd
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1-pager.
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Shape Up
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Lenny's Airbnb template
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Roadmap.
Present the plan.

Plan

Understand the fundamental levers of your business & product
Successful business
4 Fits:
https://brianbalfour.com/essays/hubspot-growth-framework-100m
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Successful product
Understand the market
April Dunford Positioning
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https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit
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Understand retention
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https://www.reforge.com/blog/growth-metric-acquisition-monetization-virality
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Hierarchy of Engagement, Expanded
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Understand acquisition
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Growth Loops are the New Funnels
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Product Channel Fit
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Startups are cheaper to build, but more expensive to grow – here’s why
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Lenny's how X got their first customers
Understand business model
Not sure where these fit yet
Top Growth concepts curated by Dan Hockenmaier:
https://twitter.com/danhockenmaier/status/1145416117667500032?s=20
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Increase funnel conversion with Psych
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Conservation of intent
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Why Onboarding is the Most Crucial Part of Your Growth Strategy
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Building your growth model and Ladder of Engagement
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A Single-Minded Perspective On Growth
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Mitigate risk

Everything is a bet.
Frontload your risks:
https://conversion-rate-experts.com/rrr/
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Planning is guessing:
https://m.signalvnoise.com/planning-is-guessing/
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Discovery
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Shreyas: 3 quick tips for product discovery
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Execute

Rahul Vora on momentum
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The ONE Thing
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Deadlines matter.
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Avoid procrastination.
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Additional Resources

Shreyas threads

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Time for a meta-thread on the Product Management content I’ve posted over the past 6 months.
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The PM Role
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Good Product Managers, Great Product Managers
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Why Product Management is an important role
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Product Management can be a lonely job
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The 4 possible stages of Product Management at companies
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PM Skills
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PM Career Skills Map
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Understanding People
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Probabilistic Thinking
High Agency
Beware Proof of Worth
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LNO Effectiveness Framework - Leverage, Neutral, Overhead
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The Agreed Target Quality Framework
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The 2 modes in which PMs operate: Think & Do
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Pre-mortems
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A useful question to ask in B2B Product Management
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Understanding and improving Product Sense
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Strategy
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Product Strategy, in 1 tweet
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Good Product Strategy, Bad Product Strategy
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What is NOT Strategy
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Top 12 Strategy Books
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PM Leadership
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https://blackboxofpm.com/
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Super Thinking for mental models
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Templates

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My favorite product management templates
Q: I’ve seen you share a few PM templates in the past. Do you have a place to find all of your favorite templates?
www.lennysnewsletter.com
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What does a PM actually do?
Communicate
Plan
Mitigate risk
Execute
Additional Resources
Shreyas threads
Templates
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