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Musixmatch Podcast SEO improvement

This is a task list provided after an analysis made by for Musixmatch Podcast. The full analysis is available
.

Stages



The following table refers to the slide n.
Task list
Product area
Recommendation
Details
Priority
Status
Notes
Stage
Sitewide
7
Optimise page titles
Implement suggested metadata rules across subdomain
High
Done
Implemented as described on slide
Prod
Optimise meta descriptions
Implement suggested metadata rules across subdomain
High
Done
Implemented as described on slide
Prod
Add homepage links to footer
Add links to the main site homepage and Podcast homepage to the footer
Medium
In progress
Design WIP
Add a breadcrumb
Add breadcrumb links across the subdomain
Medium
Won't do
We prioritise mobile experience. Non Ritmo (Mxm design system) standard
Allow VPN access
Enable access for users behind a VPN
Medium
Not started
Need to talk with system team
Add homepage link to nav
Add a logo link to the Podcasts homepage from the navigation menu
Medium
Not started
Design first
Improve topics pop-up
Adjust the sizing and position of links on topics pop-up boxes
Low
Not started
Design first
Episodes
6
Add PodcastEpisode structured data
Mark up episodes pages as podcast episodes
High
Done
Implemented as described on slide
Prod
Add AudioObject structured data
Mark up audio and transcripts within AudioObject schema
High
Done
AudioOjbect implemented without putting the whole transcript: tool long (slide
)
Prod
Add show summary
Add AI-written show summary that is 30 words long to top of page
Medium
In progress
Data available in back end, working to bring it on the front end
Add QA structured data
Mark up Learnings copy with Q and A schema
Medium
Done
Implemented as described on slide
Prod
Add body copy
Add body copy to the end of the page to provide more user context and SEO relevance
Medium
Done
Implemented as described on slide
Prod
Implement H-tag structure
Add <h2> and <3> tags as suggested
Medium
In progress
Soon available in beta
Dev
Podcasts
2
Increase on-page relevance
Optimise heading and subtitles
High
Done
Applied the following title changes within the page:

Episodes and transcripts
Listen to the latest episodes of {Podcast-Title} with synced episode transcriptions

Slide
for reference
Prod
Implement H-tag structure
Add <h2> and <3> tags as suggested
Medium
In progress
Soon in beta
Dev
Topics
1
Increase on-page relevance
Optimise heading and subtitles
High
Done
Implemented as described on slide
and
Prod
Transcriptions page
3
Consider changing URL location
Move to Podcasts subdomain for great SEO authority
High
Not started
Under investigation with design and dev about page location
Add FAQ structured data
Mark up FAQs with relevant schema
Low
Not started
Need checks on webflow settings
Home
3
Increase on-page relevance
Optimise heading and subtitles and body copy
High
Not started
design first, non so relevant ATM
Implement H-tag structure
Add <h2> and <3> tags as suggested
Medium
In progress
Soon available
Dev
Avoid repeat listings
Limit latest curated episodes to one per podcast to avoid repetition
Low
Not started
Check with engineers

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