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PRD - ATTN - User Onboarding
PRD - Template
PRD - ATTN - User Feedback
PRD - ATTN - User Onboarding
Product Requirements
Software Requirements Specification (SRS)
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Product Iteration
Product Iteration 1
Product Iteration 1
Column
Column 1
Column
Column 1
1
Status
FINISH
2
Owner
3
Contributors
4
Approved
5
Due date
6
Decision
7
On this page
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🎯 Goals
Increasing first quest adoption
👥 User Segments
Primary: Active player of Noctua Games (internal)
Secondary: Active player of any mobile game (internal)
❓ Problem statement
what makes Noctua users claim coins for the first time?
🔎 Solution hypothesis
If we have multiple entry points on multiple occasions, users will most likely claim first coin
Seamless claim coin (2-3 steps) will increase the first coin claim
Information related to coin benefit, function, rare/scarcity will make the user claim the first coin
Giving users special/limited offers for the first claim will increase the users who claim first coin
❓ Success Criteria
Users can easily find the entry point to noctua platform
Users can easily entry the quest page
Users can easily claim their coins
Users are interested and wants to repeat claims the Noctua coins
Users feel the flow of claim coins is clear
🌈 Product Changes / Initiatives
Column
Column 1
Option 1
Option 2
Option 3
Option 4
Column
Column 1
Option 1
Option 2
Option 3
Option 4
1
Overview
Add Entry Point to noctua on inGame Homepage and Choosing Server Page
Add webview on in game claim coins
Add Onboarding Animation and Tooltip on Noctua Coin when user visit Noctua Platform
Add Countdown on Entry Point to give urgency
2
Hypothesis
If we have multiple entry points on multiple occasions, users will most likely claim first coin
Seamless claim coin (2-3 steps) will increase the first coin claim
Information related to coin benefit, function, rare/scarcity will make the user claim the first coin
Giving users special/limited offers for the first claim will increase the users who claim first coin
3
Link
Noctua Platform Experiment
(In Game Homepage)
Noctua Platform Experiment
(Server Page)
Noctua Platform Experiment
(Flow 2 Prototype)
Noctua Platform Experiment
(Flow 1 Prototype)
Noctua Platform Experiment
(Tooltip Animation)
Noctua Platform Experiment
4
Win, Lose, Change, Unknown
WIN
In Game Homepage Entry Point
WIN
Entry Point Server Page
WIN
LOSE
LOSE
5
Win and Lose
❓ ❓
6
New Findings
7
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✅ Follow-up (Result)
Decision
Status
Next steps
Decision
Status
Next steps
1
DECIDED
/
IN REVIEW
/
OTHER
2
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💎 Source files
Type /link to add links to design files.
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