Product Requirements

PRD - Profiling Hypes Dashboard

Objective

Supporting Business team to get more brand
To understand current active user profile
Retention Metrics
Column
Column 1
Column 2
Column 3
1
Metrics
Business Case
Definition
Notes
2
General
Active user: User that have submitted content in any hypes (at least once)
Can be filtered by time → Custom period
3
Active user profile table
Need to add a new table about Hypes active user:
Username
No of content submitted
Location (Ip Registered, Ip Last Login, GA (Last Activity [Visit, Action])
Age
Tikok username
No of followers on Tiktok
IG username
No of followers on IG
4
Domicili - Piechart/ Barchart
Based on domicili → City
5
Age - Barchart
Based on category:
>50 yo
44 - 50 yo
39 - 43 yo
33 - 38 yo
27 - 32 yo
22 - 26 yo
16 - 21 yo
Unknown
6
Tiktok Followers - Barchart
Based on Category:
0 - 500 followers
501 - 1000 followers
1001 - 3000 followers
3001 - 6000 followers
6001 - 9000 followers
9001 - 12000 followers
>12000 followers
Unknown
7
IG Followers - Barchart
Based on Category:
0 - 500 followers
501 - 1000 followers
1001 - 3000 followers
3001 - 6000 followers
6001 - 9000 followers
9001 - 12000 followers
>12000 followers
Unknown
There are no rows in this table
After Deployment (Profiling and Landing Page)
Column
Column 1
Column 2
Column 3
1
Metrics
Business Case
Definition
Notes
2
Table for data leads (brand) - B2B Landing Page
Leads Data: data that came from brand landing page
The data need to be displayed in table form
Data component:
Visitor Fullname
Visitor Email
Company
Domicile (City)
Visitor phone number
Message
Business team need to be able to download the data in csv/ excel/ gsheet
3
Piechart - Already has child or not
Based on category:
0 child
1 - 2 childs
3 - 5 childs
> 5 childs
4
Number - Are your child yunger than 10 yo?
5
Number - If users are hijabers
6
Barchart - Occupation
Based on category
Student
Freelancer
Employee
Enterpreneur
Housewife
Unemployment
7
Barchart - Education
Based on category:
TK
SD
SMP
SMA
Diploma - S1
S2 - S3
8
Barchart - Monthly Income
Based on Category:
< Rp1juta
Rp1juta - Rp2,5juta
Rp2,5juta - Rp5juta
Rp5juta - Rp10juta
>Rp10juta
There are no rows in this table

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