Product Requirements

PRD - Creator Tips

🎯 Objective


❓ Success metrics


Goal
Metric
Creator posted their 1st content (Click CTA)
Success Rate -> Creator receive the pop up page tips and notification
Open Rate -> Creator open the pop up page tips and notification
Click rate -> Creator click the cta button
Session length -> duration (in second) -> How long Creator consume the tips
no of Creator posted 1st content after the receive pop up page tips
Creators get 1st subscriber (Click CTA)
Success Rate -> Creator receive the pop up page tips and notification
Open Rate -> Creator open the pop up page tips and notification
Click rate -> Creator click the cta button
Session length -> duration (in second) -> How long Creator consume the tips
no of Creator share their profile after receive the pop up page tips
Creator posted paid content (Click CTA)
Success Rate -> Creator receive the pop up page tips and notification
Open Rate -> Creator open the pop up page tips and notification
Click rate -> Creator click the cta button
Session length -> duration (in second) -> How long Creator consume the tips
no of Creators that activate subscription feature after receive the pop up page tips
no of Creators that posted paid content after receive the pop up page tips
Creators posted more content ->only for Creator that already get 1st subscriber (Click CTA)
Success Rate -> Creator receive the pop up page tips and notification
Open Rate -> Creator open the pop up page tips and notification
Click rate -> Creator click the cta button
Session length -> duration (in second) -> How long Creator consume the tips
no of Creators that posted content after receive the pop up page tips
Creator posted 3rd content in 7 days after finished onboarding (Click CTA)
Success Rate -> Creator receive the pop up page tips and notification
Open Rate -> Creator open the pop up page tips and notification
Click rate -> Creator click the cta button
Session length -> duration (in second) -> How long Creator consume the tips
no of Creator posted content after receive email
There are no rows in this table

❓ Assumptions

With showing tips through Pop up page, Creator will post more content and share profile
With showing tips through Pop up page, Creator will got 1st subscriber
Email and notification as trigger to make Creator post 3rd content after finished onboarding

❓ Milestones



❓ Requirements

Requirement
User Story
Importance
Jira Issue
Notes
Pop up page for Creator that only post once (v) x
As a Creator, I want to be guided after I post my first content
HIGH
Goal: Creator posted their 2nd content
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat kontent" page
Pop up page is close-able
Tips topic: How to post a 1st good content
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" page
The pop up page will be shown first before tooptip from
The Pop up page will be shown again per 6 hours
The pop up page will be stopped if Creator already posted their 1st content after onboarding
Notification for Creator that only post once (v) x
As a Creator, I want to be guided after I post my first content
High
Goal: Creator posted their 2nd content
The notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to post a 1st good content
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" page
The notification will be stopped if Creator already posted their 1st content after onboarding
Pop up page for Creator that have posted content: - Minimum 2 content - Have 0 Subscriber - Atleast, have posted 1 paid content (v) x
As a Creator, I want to know how to get my 1st subscriber, If I have posted paid content
High
Goal: Creators get 1st subscriber
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat konten" page
Pop up page is close-able
Tips topic: How to get 1st subscriber
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "bagikan link profil" pop up page
The Pop up page will be shown again per 6 hours
Pop up page will be stopped if Creator already get 1st Creator
Notification for Creator that have posted content:
Minimum 2 content
Have 0 Subscriber
Atleast, have posted 1 paid content (v) x
As a Creator, I want to know how to get my 1st subscriber, If I have posted paid content
High
Goal: Creators get 1st subscriber
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to get 1st subscriber
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "bagikan link profil" pop up page
Notification will be stopped if Creator already get 1st Creator
Pop up page for Creator that have posted content: - Minimum 2 content - Doesnt posted paid content yet (v) x
As a Creator, I want to get tips about how to make and post a good exclusive content, if I already posted free content
Medium
Goal: Creator posted paid content
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat kontent" page
Pop up page is close-able
Tips topic: How to make and post a good exclusive content
1 pop up page only for one tips
Call-to-action button in pop up page:
If Creator's subscription doesnt active. Redirect to: subscription page
If Creator's subscription already active. Redirect to: "buat konten" page
Pop up page will be stopped if Creator already posted paid content
The Pop up page will be shown again per 6 hours
Notification for Creator that have posted content:
Minimum 2 content
Doesnt posted paid content yet (v) x
As a Creator, I want to get tips about how to make and post a good exclusive content, if I already posted free content
Medium
Goal: Creator posted paid content
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to make and post a good exclusive content
1 pop up page only for one tips
Call-to-action button in pop up page:
If Creator's subscription doesnt active. Redirect to: subscription page
If Creator's subscription already active. Redirect to: "buat konten" page
Notification will be stopped if Creator already posted paid content
Pop up page for Creator that get 1st subscriber (v) x
As a Creator, I want to got tips about maintain my subscriber, if I got my 1st subscriber
Medium
Goal: Creators posted more content
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat kontent" page
Pop up page is close-able
Tips topic: How to maintain subscribers
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" pop up page
The Pop up page will be shown again per 6 hours
The pop up page will be stopped if Creator already posted content after receive pop up page
In-platform Notification for Creator that get 1st subscribers (v) x
As a Creator I want to got tips about maintain my subscriber, if I got my 1st subscriber
Medium
Goal: Creators posted more content
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to maintain subscribers
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" pop up page
The notification will be stopped if Creator already posted content after receive notification
Pop up page for Creator that get churn (v) x
As a Creator, I want to got tips about how to maintain my subscribers, if I have losted about subscribers
High
Goal: Creators posted more content
Churn: Creator that lost their subscribers
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat konten" page
Pop up page is close-able
Tips topic: How to maintain subscribers
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" pop up page
The Pop up page will be shown again per 6 hours
The pop up page will be stopped if Creator already posted content after receive pop up page
Notification for Creator that get churn (v) x
As a Creator, I want to got tips about how to maintain my subscribers, if I have losted subscriber
High
Goal: Creators posted more content
Churn: Creator that lost their subscribers
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to maintain subscribers
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "buat konten" pop up page
The notification will be stopped if Creator already posted content after receive notification
Pop up page for Creator that get 2nd subscriber and Creator that have only 2 subscribers (v) x
As a Creator, I want got tips about how to get more subscribers, if I have at least 2 subscribers
Medium
Goal: Creator can get more subscribers
Pop up page will be shown if Creator enter:
Homepage
or "buat konten" page
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat konten" page
Pop up page is close-able
Tips topic: How to get more subscribers
Call-to-action button in pop up page. Redirect to "bagikan link profil" pop up page
The pop up page will stop until Creator got 5 subscribers
The Pop up page will be shown again per 6 hours
The pop up page will be appear again if Creator has under 5 subscribers
In-platform Notification for Creator that get 2nd subscribers and Creator that have only 2 subscribers (v) x
As a Creator, I want to have new idea to get more subscribers
Medium
Goal: Creator can get more subscribers
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: How to get more subscribers
1 pop up page only for one tips
Call-to-action button in pop up page. Redirect to "bagikan link profil" pop up page
The notification will stop until Creator got 5 subscribers
The notification will be appear again if Creator has under 5 subscribers
Email to onboarded Creator, that have not posted 3rd content in 7 days (v) x
As a Creator, I want to be reminded to post content, If I have finished onboarding
High
Goal: Creator posted 3rd content in 7 days after finished onboarding
3 Email will be sent if Creator doesnt posted 3rd content in 7 days after finished onboarding
1st email in H+2 after finished onboarding
2nd email in H+4 after finished onboarding
3rd email in H+6 after finished onboarding
If Creator have posted 3rd content in the first 7 days finished onboarding, Creator doesnt need to receive Those email.
The email content:
Tips Topic: Benefit if Creator keep posting
Call-to-action button redirect to "buat konten" page
Notification for onboarded Creator, that have not posted 3rd content (v) x
As a Creator, I want to be reminded to post content, If I already finished onboarding
High
Goal: Creator posted 3rd content in 7 days after finished onboarding
3 notification will be sent if Creator doesnt posted 3rd content in 7 days after finished onboarding
1st notification in H+2 after finished onboarding
2nd notification in H+4 after finished onboarding
3rd notification in H+6 after finished onboarding
If Creator have posted 3rd content in the first 7 days finished onboarding, Creator doesnt need to receive Those notification.
the notification is Clickable -> If Creator click the notification, Pop up page will be shown
Tips topic: Benefit if Creator keep posting
Call-to-action button in pop up page. Redirect to "buat konten" pop up page
Reminder for Talent team (v) x
As a Talent team, I wan to be reminder if Creator from agency doesnt post content for a week
High
Remind Talent team in telegram or slack
Every reminder should tell talent team the username too
The reminder will send message to talent team if Creator doesnt post content in a week
Only for Creator from agency
Example of wording:
"Halo [Team Talent Name], Creator dari agency [agency name] sudah seminggu tidak posting konten:
[creator user name]
[creator user name]"
the data will be sent in CSV form (can be downloaded in excel)
New section in Homepage
-> List of tips (v) x
As a Creator, I want to have a new idea to stay active in Creatory
High
A new section in Homepage -> Tips section
Tips topic list:
Post good content:
How to make and post a 1st good content
(button: "buat konten" page)
How to make and post a good exclusive content.
(button:
If Creator's subscription doesnt active. Direct to: subscription page
If Creator's subscription already active. Direct to: "buat konten" page)
Benefit if Creator using subscription and keep posting.
(button: "buat konten" page)
Promote content
How to get 1st subscriber
(button: "share profile" page)
How to maintain subscribers
(button: "buat konten" page)
How to get more subscribers
(button: "share profile" page)
Clickable list -> If Creator click the notification, Pop up page will be shown
1 pop up page only for one tips
Tips in Pop up page with Call-to-action button
There are no rows in this table

Acceptance Criteria Applicable in web and m-web

Pop Up Page
Goal: Creator click CTA button
Pop up page has to be shown as the requirement
If Creator enter homepage and closed the pop up page, it will be shown again when Creator enter "buat kontent" page
Pop up page is close-able
1 Pop up page only for 1 tips
Notification
Notification has to be shown as the requirement
Notification is clickable
If Creator click the notification, Pop up page will be shown
Email
Only for Creator that finished onboarding
3 email will be sent if Creator doesnt posted 3rd content in 7 days after finished onboarding
1st email in H+2 after finished onboarding
2nd email in H+4 after finished onboarding
3rd email in H+6 after finished onboarding
If Creator have posted 3rd content in the first 7 days finished onboarding, Creator doesnt need to receive Those email.
Reminder for Talent team
Reminder will be sent to Talent team in Slack or Telegram, if Creator doesnt post content for a week
Only for Creator from agency
The data is in CSV form and text ❓ User interaction and design

❓ Open Questions

Question
Answer
Date Answered
There are no rows in this table

❓ Out of Scope


7 days for email? (still assumption)
Personalize Tips
New Creator Types
Buat Creator yang banyak ngepost tapi subscriber
Buat Creator yang banyak subscriber dan banyak ngepost


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