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Badminton Scoring App

1. Target Users and Their Behaviour

User Segments in a Badminton game:

Players - Casual and competitive players who need an easy way to track scores and performance

Umpires - Officials managing scorekeeping and ensuring accurate match progress

Coaches - Trainers who require data on player performance for analysis and improvement

Spectators - Friends, family, and fans who want real-time match updates and player stats

User Segments and MVP Focus

User Segments and MVP Focus

Casual Players (Weekend players, club members, community players)

Players currently rely on memory, paper, or note apps for scoring

Tracking of scores manually increases errors and can lead to disputes or confusion

There is no centralized and shareable way to track player progress

Most likely to adopt digital scoring because they face the most friction in keeping scores manually

Local Umpires (Managing amateur tournaments, corporate leagues, college & community events)

Rely on paper-based or verbal scorekeeping, leading to disputes

Often multitask (e.g., managing schedules, calling out scores, updating records), making manual tracking error-prone

Key facilitators of organized matches. Need a digital solution for faster, error-free scoring

Competitive Players (Tournament participants, league players)

Used to tournament scoreboards. Prefer advanced statistics for performance improvement

Not MVP Focus because they require detailed analytics & performance tracking beyond core scoring

Official Umpires (Managing professional tournaments)

Work in structured environments with official scorekeeping tools and infrastructure

Not MVP Focus because they are less likely to need a standalone mobile app

Spectators

Want real-time access to match scores and player statistics

Not MVP Focus because they are passive users as they watch the game rather than actively scoring themselves

Coaches (Training professionals, team coaches, academies)

Manage multiple players across matches

Need historical data and insights over time

Require detailed shot-by-shot analysis, not just points scored

Not MVP Focus because coaches need advanced analytics, video tracking, and player comparison tools that go beyond basic scorekeeping

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Problem Statement

Biggest Pain Point – Casual players and local umpires rely on manual scorekeeping (memory, paper, note apps), leading to errors, confusion, and difficulty tracking progress

JTBD – A frictionless way to record scores, reducing errors, prevent disputes, and allow players to track progress while helping umpires manage matches more efficiently

Low Complexity, High Impact – Building a simple tap based mobile app for quick and error-free score recording to ensure fast adoption among casual players and umpires

2. Measuring the Success of MVP

North Star Metric:

Retention Rate (D30 Active Users): ≥ 30% of users who recorded at least one match should return to record another within 30 days. High retention shows the app is solving a pain point.

Supporting Metrics:

Adoption & Activation:

App installs in first 3 months, to gauge initial adoption

Activation: %users who complete at least one match within 7 days, to assess how well new users experience the app’s core functionality

Early Stickiness: %activated users record at least 2 matches within the first 7 days, to validate whether users find immediate value and are likely to return

Engagement:

Average matches recorded per user per month, ensuring users continue using the app

%active users share match results at least once per week, reinforcing social engagement and app virality

Guardrail Metric:

Drop-off rate after attempting to start a match should not exceed 15%, a higher rate would indicate usability issues or bugs that need immediate attention.

3. MVP Features and Wireframes

Prototype -
`Link`⁠
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Start Match (Easy UI to drive Activation)

Start Match (Easy UI to drive Activation)

Start Match (Singles/Doubles)

Core functionality to track a game

Create Players (Add Color Tagging)

Basic personalization for clarity

Set Match Configurations

Allows users to define number of sets, points, interval times, and enable point type (service fault/error/winner). Default config pre-selected

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Gameplay (Core Feature to drive Retention, prevent Drop-offs)

Gameplay (Core Feature to drive Retention, prevent Drop-offs)

Player Mode - See Scores with Action Buttons & Server

Ensures a simple UI with large, readable scores Users can update the score with a single tap, and an icon that visually indicates the current server, ensuring clarity and ease of tracking

Tap to update score & Undo Action

Essential for score tracking accuracy, ensures one-handed usability

Voice Command (Read Score Aloud on Update)

Reduces distraction and manual checking of scores

Interval Popup (Option to Increase or Continue)

Adapts to different game formats

Toast Screen Declaring Winner

Ensures proper game closure

Pause Match - options to update match settings, restart, exit

Ensures flexibility and control for casual players and local umpires

Persistent Notification

Enables real-time score tracking without reopening the app, reducing friction for players