Blog post
The good ‘ol blog post.
Video
YouTube, TikTok, Instagram, etc.
Podcast episode
Your organization’s podcast
Infographic
Customized infographic
Whitepaper
Traditional whitepaper that may or may not be gated
Social media
Content made for social media
Webinar
Online video to educate your current and potential customers
Development
The process of creating and improving products, services, and systems.