Corporate Narrative / Positioning Workshop
This interactive session will help to develop insights into the Client brand’s essence, promise, attributes, and positioning statements

Corporate Messaging Revisions
Messaging matrix document for both corporate and product messages.

Creative Campaign Concept Development
Raw art files and executable file for the creative campaign treatment design and layout

SC+ Naming & Logo Development
Brainstorm, trademark search, finalize name
Water Cart / Digital Naming & Logo Development
TBD
Project Set-Up
Agree to project scope, timeline, SOW, training of Together Team - first week of July

Training Material Inputs - Video & Animations
Finish training video and animations to feed into

Develop User Testing Materials
Create A/B version, work with Infuse to assess best direction

Create Simulation / Interactive Machine
Infuse to create a simulation model

User Material Testing

Content Design
Develop Module Content
Hospital Brochure

Create Interim Hospital/SNF Brochures

SNF / Post-Acute Brochure

Home Brochure
For clinical study
Competitive Talk Track/Presentation

Modular Water System Spec Sheet

SC+ Spec Sheet

Develop Hospital Sales Presentation

Develop SNF / Post-Acute Sales Pitch Deck

Develop Home Sales Pitch Deck
Identify and Select Firm
Selected two firms, evaluated pitches and presentations


Define Scope and Question Guide
Initial meeting, FSI develops discussion guide, Quanta reviews/revises guide


Conduct Interviews

Synthesize Data & Presentation

Sitemap, Layout, & Copy

Web development

Test and roll-out website

Launch Website Live

Develop Customer Portal

Develop Customer Materials

Booth and Creative Development
Develop Pop-Up Stands
Deb attending regional meeting in October - would need table drape or pop-up
Social Media Strategy & Calendar

Social Media Execution

Develop App/Economic Tool for Hospitals
HCP Community Engagement Programs
Patient Community Engagement Programs & Materials
Visual Storytelling: Hospital
Capture HCP / patient testimonials and in situation use of devices, across ICU, wards, etc...
Video/Photo/Audio/Animation
Visual Storytelling: SNF / Post-Acute
Capture HCP / patient testimonials and in situation use of devices, across ICU, wards, etc...
Video/Photo/Audio/Animation
Visual Storytelling: Home
Capture HCP / patient testimonials and in situation use of devices, across ICU, wards, etc...
Video/Photo/Audio/Animation
Animations: 3D Dialyzer
Video/Photo/Audio/Animation

Animations: 3D Dialysate Cartridge
Video/Photo/Audio/Animation

Leadership Vignettes
Video/Photo/Audio/Animation
