Research Goal
Understanding the needs, challenges, preferences, and pain points of HR and recruiters in the recruitment process to create an effective and efficient recruitment platform. Identifying technology-based features that can enhance the efficiency of the search, evaluation, and selection processes for highly qualified candidates, thereby reducing time and costs and meeting user expectations and satisfaction in the recruitment process. Research Goal
Understanding the needs, challenges, preferences, and pain points of HR and recruiters in the recruitment process to create an effective and efficient recruitment platform. Identifying technology-based features that can enhance the efficiency of the search, evaluation, and selection processes for highly qualified candidates, thereby reducing time and costs and meeting user expectations and satisfaction in the recruitment process. Information to gather:
Current recruitment process related to the steps, tools, and time required. Needs and expectations of HR and recruiters that are considered important. Pain points and challenges, especially related to finding highly qualified candidates and the time and cost required for selection. Data on how much time and cost is spent and how to measure efficiency. Data on the satisfaction level with the current recruitment tools and the factors influencing satisfaction. Analysis of other existing recruitment platforms in the market. Suggestions and other feedback from HR and recruiters regarding how to better meet their recruitment needs. Research Questions:
What are the stages of the current recruitment process from start to finish? What are the main challenges faced in the recruitment process, especially in finding and selecting highly qualified candidates? What is expected to make the recruitment process more efficient? And how can it be made more efficient? How long does it typically take to complete the recruitment process from candidate search to job offer? What is the average cost incurred for one recruitment cycle and how can the cost efficiency be measured? What methods are currently used to address or mitigate the problems and challenges in the recruitment process? What are the weaknesses and limitations of the current methods used, and what about the satisfaction level and factors influencing satisfaction with the current methods? What are the existing recruitment platforms available in the market and how do their features and performance compare? Initial Hypotheses:
Businesses face challenges in finding and evaluating highly qualified candidates. There is an urgent need for a platform that can streamline the recruitment process, reduce the required time, and improve the quality of candidate evaluation. The existing recruitment tools and technologies do not fully meet the business needs in terms of efficiency, effectiveness, and user satisfaction, creating a significant opportunity to create a better solution that is more aligned with user needs. Businesses would be interested in using a recruitment platform that can save time, reduce costs, and increase user satisfaction in the recruitment process, especially if the platform offers innovative and user-friendly features. Research Participants:
HR Specialists, Recruitment Assistants, HR Managers/Senior Recruiters
Other potential research participants: Department Heads, Organizational Leaders, Newly Recruited Candidates
Research Method:
Interviews, surveys, market analysis, desk research (journals, articles, others)
Research Plan