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Summary of metrics
Comprehensive Metrics Overview
Metrics Category
Metric
More Information
Universities
20
Partnered with 20 universities—8 of which actively utilize KANU in multiple classrooms, and 12 are engaged in active partnerships. Additionally, we've achieved 170 unique student-driven marketplace activation request
Campus-Marketplaces (private)
170
Activated when a student requests to add their school. A private marketplace for students, faculty, and staff within their own campus.
Community Marketplaces (public)
10
Activated when at least 10 students opt to go public. An expanded marketplace featuring a curated selection of student ventures.
Organizations
6
Our reach extends beyond academia, including partnerships with Junior Achievement, BBYO, Girl Scouts, LRI, USASBE, and GCEC.
Classrooms
15
Integrated into 15 classrooms, breaking down as 5 marketing and 10 entrepreneurship classes. This includes high-engagement features tailored for educational needs.
Venture Competitions
3
Successfully integrated with competitions like BMCC, RIHub, and CEO, involving schools like Salve, RISD, Bryant, Brown, and RWU.
Community Colleges
2
Made significant inroads into the community college space, with BMCC and CCRI showing keen interest, especially in KANU Compete.
Revenue Forecast
$25,000.00
On track for $25,000 for FA2023 in subscription revenue. Aiming to scale to $50,000 by year-end, a YoY growth of 169%.
Ambassadors
6
Garnered a network of ambassadors across 5 schools and observed increased student involvement in university entrepreneurship programs post-KANU engagement.
Total Users
3,430
(YoY: +164%)
Total Ventures
1,300
(YoY: +388%)
Total Venture Impressions
91,000
(YoY: +235%)
Daily Active Users
230
(vs 96 Sep. 2022)
Transactions
51
September 1 to-date (vs 22 in Sep. 2022)
September Subscribers
377
September 1 to-date (we expect 250 additional classroom subscribers)
Total Point-of-sale Transactions
600
Launched in January 2023
Micro-Investing through Competitions
$10,000
Classrooms Spoken To
18+
KANU founder's story
Interest Capture
350
New consumers expressing interest in student venture MVPs
There are no rows in this table
Historical Metrics Analysis (2020-2024)
Metric
2020/21
2021/22
2022/23
2023/24 (as of 9/14/23)
Active Universities*
2
3
130
166
Educators
2
6
13
12
New Users
303
968
1,495
640
Paid Classroom Users
23
374
445
337
New Businesses
88
435
571
184
Business Views
3,324
12,680
53,085
10,620
Business Requests
99
269
784
51
Average Transaction
$4.86
$9.60
$12.56
$10.41
Transaction Volume
$481.00
$2,585.00
$9,849.00
$531.00
Subscription Revenue
$200.00
$10,452.00
$13,015.00
$10,110.00
Note:
Introduction of payment processor
Release of educator dashboard
Release of guest web checkout flow & greater marketplace merge
Release of KANU Community and point-of-sale
There are no rows in this table
2023 Wrap:
User Growth
Metric Category
Metric
More Information
Total Users
3679
(YoY: +59.4%)
Campus-Marketplaces (private)
172
Activated when a student requests to add their school. A private marketplace for students, faculty, and staff within their own campus.
Community Marketplaces (public)
15
Activated when at least 10 students opt to go public. An expanded marketplace featuring a curated selection of student ventures.
Classrooms
15
Integrated into 15 classrooms, breaking down as 5 marketing and 10 entrepreneurship classes. This includes high-engagement features tailored for educational needs.
Paid Fall Subscribers
641
Classroom participants in FA2023 (YoY: +61.6%)
There are no rows in this table
Marketplace Performance
Metric Category
Metric
More Information
Total Ventures
1,562
(YoY: +134.6%)
Total Venture Impressions
107,206
(YoY: +130.7%)
Daily Active Users
261
Average transaction size
$13.76
Transaction Volume
$8,977.11
105.6%
There are no rows in this table
Community Impact
Metric Category
Metric
More Information
Interest capture
516
New consumers expressing interest in student venture MVPs
Micro-investing through Competitions
$12,500.00
Classrooms spoken to
21+
KANU founder's story
There are no rows in this table
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