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Mt. Morris Planning Meeting (New Construction)

Audiences
Moravian particpants
Youth Camps
Other events/conferences/retreats
Moravians - Western District - who wouldn't be participants
Outside user groups
Overnight groups
Day use - events?
Channels
Formal
3 mailings a year with fund requests, generally
Sporadic FB updates on what is happening at camp
Annual CMC promo
Congregational Emails, Posters, Limited Social Media
In-formal
Word of mouth, personal recommendations
Tough reality - building a new activity building would not double the size of our camps / revenue from the camps, etc.
We can’t actively fundraise more cash without a specific plan in place

Questions

Do we track the ROI of our physical mailings?
What % of our groups are “returning” groups each year?
Have groups declined to return due to price increases?
Do we differentiate?
There are minimums on the weekends, but not during the week. The price is the same regardless of the day.
When are bonds due? Need to have a shovel in the ground, or we likely lose $290K (give or take)
Is our goal to have the maximum number of people engage with our space/programming? Maximum number of Moravians? Or just the financial well-being and program excellence of the facility, regardless of numbers / audience?
Do we try to be as cheap as possible?
Do we try to provide the best service, even if it is expensive and pricing some people out?
How much money do we have in the bank? What would this amount get us with remodeling at Arrowhead - add some space - include a picnic shelter and/or rec space - Pickleball?
Add a conference room and public bathrooms to Black Oak?
Build some home-style cabins? With full kitchen facilities, etc.? Better for families, etc.
$714,791 - $290K bonds, $524,791
Picnic Shelter with space for 100 people
Conference Room on Black Oak, with bathrooms
2 family cabins - remodel two cabins to expand kitchens, etc. or build some family cabins?
Extension of another program room on Arrowhead
Storage
Change of office space
Add gender-neutral bathrooms
Sandhill remodel or addition?
Hottub / Sauna - other “luxury” amenities? Things that really attract other groups
Ropes course, or other great family / group building amenities?

TO DO:

Raise ALL the Money
Planned giving.... need a plan here
Congregational visits
Send out resources for a Mt. Morris Sunday
“Open house” or Free Moravian stays? Get to know Mt. Morris
Need a vision plan - a long-term master plan to help us move in one direction
A 30-year plan?
Maybe the extra program building is down the line?
What can we do to upgrade Mt. Morris with $1 Million?
How will this support our overall goal?
Mt. Morris
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