Launch with a sequence
Solutions and decisions that happened in the the alignment phase require a series of milestones with clear ownership and defined outcomes before launch of the event being planned, the problem being solved, or message being communicated. Here are a few guiding questions to build your sequence.
What checklist items need to be created leading up to launch? Who are the owners for the items on the checklist? What does the overall timeline for those items to be accomplished? What deadlines need to be set as part of the sequence leading to launch?