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[SOP] Demand Gen Planning and Goal Setting
Marketing Goals
Projects
Channel Strategy
Backend
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Marketing Goals
Marketing Goals
JS
John Short
Valuable Links
Objectives
Objectives
0
Goal
Associated Key Results
Progress Towards Key Results
People
Date
Goal
Associated Key Results
Progress Towards Key Results
People
Date
1
Grow net new revenue by 300% YoY
@
Add 5 people to the demand generation team
JS
John Short
1/1/2022
2
Grow content to be the #1 customer acquisition source
@
Increase traffic to 40k monthly unique visitors
@
Test creating 5 videos on social
JS
John Short
3
Add another Objective
@
Add a key result
There are no rows in this table
3
Count
Key Results
Key Results
1
Associated Objective
Key Result
Owner
Progress
Strategy
Date
Associated Objective
Key Result
Owner
Progress
Strategy
Date
1
Grow net new revenue by 300% YoY
Add 5 people to the demand generation team
JS
John Short
100%
SEO
8/31/2021
2
Grow content to be the #1 customer acquisition source
Increase traffic to 40k monthly unique visitors
JS
John Short
60%
Content
12/31/2021
3
Grow content to be the #1 customer acquisition source
Test creating 5 videos on social
JS
John Short
100%
Content
2/28/2021
4
Add another Objective
Add a key result
50%
1/13/2021
There are no rows in this table
4
Count
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