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AARRR
Budget
📣Awareness
People to reach:
000000
37000Average CPM:
€7.24
Estimated budget:
€267.88
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🧲Acquisition
Traffic to acquire:
0000
430Average CPC:
€0.51
Estimated budget:
€219.30
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💡Activation
Actions to drive:
000
1An Action means: [action-on-website]
Average cost per action:
€16.86
Estimated budget:
€16.86
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💲Revenue
Conversions to drive:
000
1A Conversion means: [conversion-on-website]
Average cost per conversion:
€16.86
Estimated budget:
€16.86
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😻Retention & Referral
Engagement to drive:
000
1Engagement means: [any-clicks-on-Facebook-post]
Average cost of engagement:
€0.51
Estimated budget:
€0.51
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Planning
Funnel Stage
Month
Duration
Budget
There are no rows in this table
0
Count
Sum
0
Sum
Clear Planning
Benchmark
Funnel stage
Metric
Cost per 1,000 People Reached
Cost per Click
Cost per Action
1.Awareness
CPM
€7.24
2.Acquisition (traffic)
CPC
€0.51
3.Activation
CPC
€16.86
4.Revenue
CPA
€16.86
5.Retention & Referral
Engagement
€0.51
There are no rows in this table
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