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Digital Competitive Analysis Tools
A comprehensive list of tools used to perform competitive analysis of brands and businesses through digital channels.
Jeffrey Nolte
Tools
Tools
Tool
Use Case
Free Version/Trial?
Sample Report
Tool
Use Case
Free Version/Trial?
Sample Report
1
Moat
2
Chrome UX Report
3
Facebook Ad Library
4
SimilarWeb
5
SpyFu
6
Ahrefs
7
SEM Rush
8
Majestic
9
Screaming Frog
10
Google Trends
11
Adbeat
12
BuzzSumo
13
Unicorn Ads
14
Intelligynce
15
Podsights
16
Builtwith.com
17
Intricately
18
Archive.org
There are no rows in this table
Categories
App
Advertising
Technology
Brand
Creative
To-do
Deduce list into high-value tools only
Writeup of the tools, use case, and when/how to use them
Templates
https://coda.io/d/Simple-Competitor-Analysis-Matrix_dVVbJDtsjy1/Overview_suqyF#_luH_C
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