Pipeline, planning and roles


Issue
Description
People involved
Priority
Effort
Cost
Resources
Duration
Type
Status
Date Reported
Who Reported
Suggested Resolution Process
Notes
1
Website redesign
3Q
Connect to Asana
2
Rebrand
Irina
Athena
3Q
Connect to Asana
3
Hire and onboard product marketing
Irina
2Q
Connect to Asana
4
Product & positioning
Irina
4Q
Connect to Asana
5
Content
blog, newsletters, ebooks
James
4Q
Connect to Asana
6
2025 Strategy
Irina
1Q
Connect to Asana
7
Monthly Webinars
Athena
4Q
Connect to Asana
8
Website maintanence
Athena
2Q
Connect to Asana
9
Hire and onboard Field marketing
Irina
2Q
Connect to Asana
10
Demand Gen
figuring out channels, hiring, executing
Irina
Athena
2Q
Connect to Asana
11
G2
Athena
Jim
Connect to Asana
12
Marketing support
Athena
Irina
James
Jim
4Q
Connect to Asana
13
Meetings and comms
Athena
Irina
Jim
James
2Q
Connect to Asana
14
Country guides
editing and putting on the website
Irina
Athena
Connect to Asana
15
Design
Athena
2Q
Connect to Asana
16
Reporting
Irina
1Q
Connect to Asana
17
Paid
Athena
4Q
Connect to Asana
18
Colab with sales
Jim
Irina
4Q
Connect to Asana
19
New country launches
Athena
Irina
Connect to Asana
20
PR
Irina
Connect to Asana
21
Events
Irina
4Q
Connect to Asana
22
Social media
James
2Q
Connect to Asana
23
Marketing Ops
Jim
Connect to Asana
24
Revops
Jim
1Q
Connect to Asana
25
Analyst/inflencer marketing
Irina
Connect to Asana
26
Connect to Asana
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