Company Highlights
Industry: FinTech
Founded in: 2025
Operating Markets: Global
Fundraising
Funding round: Seed Round
Ask: $250,000
Pitch Deck
Detailed Memorandum
Problem
The reasons behind this are clear. First, rules and portals are needlessly complex. Filing requires logins, portals, and forms that are not designed for everyday users. The evidence needed, receipts, serial numbers, photos, often sits buried in inboxes, scattered across devices, or forgotten entirely. Second, deadlines are strict, and missing them leads to automatic denials. Even when users manage to file, late or incomplete submissions are typically rejected. The result is a high failure rate that conditions consumers to give up before they even try.
The cost of this inefficiency is real. A broken appliance, device, or piece of equipment means lost money, no repair, and wasted time. For households, this can add up to hundreds of euros a year. For businesses, it translates into unnecessary replacement costs and budgetary waste. At scale, billions of euros in consumer value are left unclaimed every year. We believe this is a solvable problem. With the right technology and approach, warranty claims can be transformed from a painful process into a seamless, reliable path to refunds and repairs.
The Solution
At the heart of our solution is an AI-driven policy engine that knows which path to take, whether that is the seller guarantee, the manufacturer warranty, or a card benefit. We run filings in parallel when possible, increasing the odds of fast approval and reducing wasted time. Once one claim is approved, the others close automatically, preventing duplication. In other words, our system does the hard work in the background while the consumer receives the benefit upfront.
This approach transforms the experience. Instead of navigating a maze of portals and deadlines, users interact with one clean app. They take a photo of a receipt and product label, and we build a complete claim kit from there. We prepare the forms, chase the deadlines, and manage the communication. The first successful approval triggers an immediate payout. By eliminating complexity, we convert what used to be lost money into money back in our users’ accounts. We make warranties work the way they were always meant to: fast, fair, and frictionless.
The Product
The app captures receipts and product labels using OCR, automatically extracting the necessary data to build a complete claim kit. Our policy engine then determines the best route seller guarantee, manufacturer warranty, or credit card benefit and launches claims in parallel where possible. Each claim is tracked under a unified ID, ensuring there are no duplicates and no wasted effort. Once a claim is approved, funds are delivered directly to the user.
This product is about trust and efficiency. By removing human error and automating repetitive steps, we significantly raise the rate of first-pass approvals. Users no longer face the frustration of missed deadlines, lost evidence, or rejections due to incomplete filings. Instead, they enjoy a fast, consistent, and reliable experience. The result is that consumers stop losing money on warranties they have already paid for, and they finally gain confidence that these protections work as promised. SnapClaim turns a broken system into a seamless, dependable solution.
How it Works
Step 2: Automatic eligibility check
The system instantly verifies whether your purchase qualifies under the seller guarantee, manufacturer warranty, or card benefit.
Step 3: Build the claim kit
We prepare all the forms, evidence, and a concise issue note. This ensures filings are complete, consistent, and tailored to what decision-makers need.
Step 4: File and follow up
Claims are submitted automatically and tracked against service-level agreements. If multiple routes are available, we file in parallel to cut down waiting time.
Step 5: Approval and payout
The first claim that gets approved wins. The others close automatically to prevent duplication, and we immediately pay out your share.
This step-by-step process eliminates the need for users to chase receipts, fill out forms, or worry about missing deadlines. Instead of weeks of frustration, claims are resolved in days or even hours. With SnapClaim, filing is reduced to one simple action: snap, submit, and get paid.
Value Proposition
The difference lies in how we designed SnapClaim. Traditional warranty filing is slow, inconsistent, and often painful. Manufacturer portals require long forms and proof uploads; retailer portals vary in quality and reliability; card benefits are little known and difficult to access. In every case, the burden is on the consumer. By contrast, our solution removes this burden entirely. With smarter evidence capture, a policy-routing engine that chooses the right path, and parallel filing that accelerates outcomes, we drastically raise approval rates while cutting waiting times. The user simply sees money appear where it used to be lost.
Equally important is the trust we build. Because we work on a success-fee model, our incentives are fully aligned with the consumer’s outcome. We only win if they win. That model builds confidence, encourages adoption, and creates loyalty. Over time, this translates into scalability, smarter decision-making, and stronger deal quality with partners. Ultimately, our value proposition is about empowerment: we restore fairness to the warranty system, putting consumers back in control of money that should never have been lost in the first place.
Features and Benefits
A third feature is our parallel filing capability, which runs claims across multiple routes simultaneously. The first successful approval is accepted, while the others close automatically. Finally, every claim is assigned a unified ID, giving both users and partners full visibility and eliminating duplicates or confusion across systems.
These features translate into tangible benefits for our users. By capturing smarter evidence, we dramatically increase first-pass approval rates, meaning users see results faster and with less effort. The routing engine ensures claims are filed correctly the first time, reducing rejections and delays. Parallel filing shortens the time to payout, turning a process that normally drags on for weeks into one that can conclude in days. And with a unified ID, users enjoy peace of mind, knowing exactly where their claim stands without having to chase updates. Together, these benefits create an experience that is fast, simple, and trustworthy. Ultimately, SnapClaim turns what was once lost money and wasted time into real financial recovery for our customers.
Market Opportunity
The scale of the opportunity is clear in the numbers. Across Europe’s 202 million households, the total potential for warranty claims is estimated at €687 million annually. Narrowing to the EU5 markets, that number sits at €412 million. Even capturing just half a percent of those claims in our first year would generate €2 million in processed value. Consumer spending on electronics alone reached $200 billion in 2024, further highlighting how much money is left unclaimed each year. For us, the opportunity is not only large but also immediate, with a clear path to scale.
Several trends support this momentum. A mandatory two-year seller guarantee is already strengthening claims, while the right-to-repair movement is forcing manufacturers to improve access to parts and repair options. Consumers are increasingly unwilling to accept waste and inefficiency, and banks and retailers are actively seeking ways to add post-purchase value to their customers. Yet challenges remain: portals are inconsistent, awareness is low, and trust in the system is fragile. The opportunity is real, but success depends on delivering proof, education, and partnerships that restore confidence.
Business Model
The economics of our business are designed to improve as we scale. Each processed claim carries a cost, primarily linked to OCR processing, AI routing, and support—but as volumes grow, our unit costs fall. Automation plays a central role here: with every iteration, our system learns, optimizes, and reduces the need for manual intervention. This efficiency means that while our customers save time and recover more money, we also increase our margins over time. The savings we generate are shared between us and our users, strengthening loyalty and accelerating network effects.
Our model also unlocks partnership opportunities. Banks can bundle SnapClaim as a value-added service for their cardholders, sharing in referral revenue while offering customers a tangible financial benefit. Retailers can integrate SnapClaim into post-purchase journeys, turning what was once a customer service liability into a revenue-sharing opportunity. By combining consumer alignment with scalable economics and B2B distribution, we have created a business model that is not only sustainable but also built for long-term growth.
Go to Market
Distribution will be driven by a mix of direct consumer acquisition and strategic partnerships. On the consumer side, we are creating simple, engaging content that demonstrates the product in action: snap, submit, paid. Short videos and creator demos will be used to show just how easy it is to recover money through our app. This content will feed into referral loops, where users who succeed with SnapClaim are rewarded for bringing in friends and family. On the partnership side, we are targeting banks and retailers who can integrate SnapClaim into post-purchase emails or bundle it into cardholder benefits, creating scale through established customer bases.
To support this strategy, our marketing efforts are built on three pillars: proof, trust, and visibility. We will prove our win rates publicly by sharing real customer results, building trust through transparent success-fee pricing, and scaling visibility through partnerships and referral programs. By combining direct-to-consumer traction with institutional distribution, we will reach users at the moment they need us most, right after purchase and right before frustration sets in. This dual approach ensures we can grow quickly while building lasting relationships with both consumers and partners.
Team
Our CEO and co-founder, Daniel Goddard, brings the vision and strategic direction needed to grow SnapClaim from prototype to market leader. With a background in building consumer-facing solutions and driving early-stage growth, he leads with a clear focus on execution and impact. Our COO and co-founder, Simon Carstens, has overseen complex operational environments and led support and claims functions at scale, giving us a critical advantage in building a seamless and efficient claims engine. Supporting them is our board chairman and strategic advisor, Cameron Malherbe, who provides guidance on scaling partnerships with banks and retailers and ensuring long-term growth.
Beyond leadership, our team is built around specialists who make our product work. We have an operations lead with extensive experience running large-scale support and claims programs, ensuring the consistency and reliability of our service. Our machine learning engineer designs and optimizes the OCR and routing workflows that underpin our automation. And our partnerships lead is dedicated to securing integrations with banks and retailers, a cornerstone of our go-to-market strategy. Together, this team has the expertise and resilience to deliver on SnapClaim’s vision.
Competitive Advantage
Another core differentiator is our unified claim ID. Today, if a consumer files with a manufacturer and a retailer at the same time, they risk duplication, confusion, and delays. Our system eliminates that. We file intelligently across multiple routes but reconcile everything under one ID. That means users never have to wonder where their claim stands, and partners, banks, retailers, and manufacturers can trust that we are streamlining rather than complicating the process. This transparency is a key driver of trust for both users and stakeholders.
Finally, our business model strengthens our competitive edge. Because we operate on a success-fee basis, we are directly aligned with our customers. Unlike extended warranty providers or repair services that profit whether or not a claim succeeds, we only win when the user does. That alignment builds loyalty and positions us as a trusted consumer rights brand. With a product that scales, smarter decision-making through data, and a structure that encourages adoption, SnapClaim is designed not just to compete but to lead.
Roadmap
Our SWOT analysis reinforces this path. Our strengths lie in automation, higher first-pass approvals, and a success-fee model that aligns with users. Weaknesses include the need to educate consumers and build trust in a market where skepticism is high. Opportunities come from regulatory shifts, the right-to-repair movement, and demand from banks and retailers for consumer value-adds. Threats include entrenched portals, slow-moving incumbents, and the risk of resistance from traditional players who profit from consumer inertia.
From a competitive forces perspective, industry rivalry is high, with portals, insurers, and extended warranty providers already in the market. Supplier power comes from manufacturers and retailers, while buyer power rests with consumers who want simplicity and fairness. Entry barriers exist, but automation and regulation favor new entrants like us. Politically and legally, consumer protection laws are moving in our favor, while economically, electronics spending continues to grow. The cultural demand for sustainability and repair supports our vision. With the right execution, we are positioned to turn these forces into tailwinds that accelerate our growth.
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