reached US$ 3,106.4 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 7,891.11 Billion by 2027, exhibiting a growth rate (CAGR) of 15.60% during 2022-2027.
Home shopping represents television-based electronic retailing that enables consumers to purchase numerous products, including household goods, accessories, electronic gadgets, apparel, clothing items, etc. As compared to traditional brick-and-mortar shopping, it is more cost-effective, offers optimal comfort and convenience, enables hassle-free ordering of multiple commodities, aids in saving transportation expenses, allows users to search and filter goods instantly, etc. Home shopping assists in providing detailed information regarding several items, offering options to compare models and brands, ensuring privacy for discrete purchases, mitigating sales pressure, and providing better discounts or vouchers. As a result, it is used by consumers in mobile shopping, teleshopping, e-commerce platforms, etc.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
The expanding e-commerce sector and the growing penetration of internet and smartphone users are primarily augmenting the home shopping market. Moreover, the inflating disposable income levels, the shifting consumer preferences, and easy access to such platforms are positively influencing the global market. Apart from this, the increasing consumer inclination towards home shopping, owing to its various associated benefits, such as enhanced convenience, better deals, a secured payment interface, etc., is acting as another significant growth-inducing factor. Furthermore, the widespread adoption of home shopping models by businesses instead of brick-and-mortar systems to reach and serve a broader consumer base, especially during the sudden outbreak of the COVID-19 pandemic, is also bolstering the market growth. Besides this, the introduction of augmented reality (AR) shopping in the retail sector for a virtual demonstration of products, personalized navigation, greater consumer engagement, online trials, etc., is expected to fuel the home shopping market in the coming years.
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The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Flipkart Internet Private Limited
The Home Depot Inc
VGL Group and Walmart Inc.
The report has been segmented the market into following categories:
Breakup by Product Type:
Apparels and Accessories
Personal and Beauty Care
Furniture and Home Decor
Breakup by Market Type:
E-Commerce and Mobile Shopping
North America: (United States, Canada)
Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
Latin America: (Brazil, Mexico, Others)
Middle East and Africa
Key highlights of the report:• Market Performance (2016-2021)• Market Outlook (2022- 2027)
• Porter's Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
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