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Profitable Course Guide for Teachable Instructors
Profitable Course Guide for Teachable Instructors
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Create your Curriculum

Now that you've selected an idea, validated the idea through pain points in communities, and profiled your audience, you're ready to plan your course curriculum.

What are all the things your students need to do and know to solve their pain points?

Start from where you are now and then work backwards, thinking about everything you did from the time you were a novice until now.

1️⃣ Identify your steps to success:

Following along with our
@Creating a profitable WordPress blog
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example, that list might look a little something like this:
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Add a step
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Step
1
Joined more blogging networks
2
Created a membership site for blog readers
3
Added new sidebar ads to your site
4
Inserted affiliate links into your old posts
5
Reached out to 5 new PR companies each week
6
Redetermined your rates for sponsorships
7
Created a series of ebooks to sell on your site
8
Took on blog coaching clients
There are no rows in this table
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In short, you need to list out every single step you took to get to the place you are now, no matter how insignificant.

2️⃣ Group key steps into lessons

Now that you’ve got a list of every step one would need to take to reach your intended transformation, group like steps where logical.
Pulling from the example list above, I’d group joining blogging networks, reaching out to PR companies, and determining a rate for sponsorships into a lesson called “Working with brands.”
You might find that some of the steps you walked through deserve to be standalone lessons and can’t be grouped with any other steps, while other steps might be bundled with 5 or 6 others. The goal is to create 5-10 easy to follow lessons. It’s important to keep in mind that people might not consume your course all at once and they may jump around a lot. You want to make it as easy as possible for them to find each of your lectures.
To add a new Lesson, just type the name of the lesson in the second column below and click the plus symbol. Note - when you add a Lesson in this table it also adds a row to the table at the bottom of this page 👇
Step
Lesson
1
Joined more blogging networks
Working with Brands
2
Created a membership site for blog readers
Website Development
3
Added new sidebar ads to your site
Website Development
4
Inserted affiliate links into your old posts
​
5
Reached out to 5 new PR companies each week
Working with Brands
6
Redetermined your rates for sponsorships
Working with Brands
7
Created a series of ebooks to sell on your site
Creating E Books
8
Took on blog coaching clients
​
There are no rows in this table
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3️⃣ Break your lessons into lectures

It’s common for each lesson to have a handful of lectures within it. Again, this will make your course more easily navigable and help your students consume your course in a logical way.
Organize your lectures in the way you see most logical. Depending on your niche, this will vary. If I were creating a blogging course, though, I’d put the most simple/easy to execute lessons first to give my students easy wins and then work up to the more time consuming and difficult monetization strategies.
When determining what your lectures will be, make a goal of keeping all of your videos under 10 minutes. In most cases, it’s better to have a handful of short video than it is to jam all of the information into one 30 minute video.
Of course, all good rules are made to be broken, and there are exceptions. For example, if you’re teaching an art course and doing a Bob Ross style “paint with me,” it’d be more logical for that to be one long video.
Search
Working with Brands
Working with Brands: Part 1, Working with Brands: Part 2
Website Development
Adding a sidebar to your site
Creating E Books
Working with Brands
Total duration
20 mins
Steps to success we are covering
Search
1
2
3
Joined more blogging networks
Reached out to 5 new PR companies each week
Redetermined your rates for sponsorships
There are no rows in this table
Add a lecture
Lectures
Search
1
2
Name
Duration
Notes
Working with Brands: Part 1
9 mins
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Working with Brands: Part 2
11 mins
​
There are no rows in this table
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➡️ Final step: start creating content.

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Start Creating Content
Now that you've created your course curriculum, you're ready to begin actually creating your course content. Feel free to continue expanding this doc to manage that process.
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