Example S.P.A.D.E.s

Feature Naming

A fictional S.P.A.D.E. that I made with my colleague Shishir. In this scenario, we had to decide on a name for a new platform.


Setting

What:
Name the Coda Platform. Alternatives will be evaluated against the following rubric:
Descriptive: Can a Coda user quickly understand what the feature is?
Memorable: Will Coda users remember the name, refer to when talking about Coda to others?

Why:
Unique approach to platforms, feels like a brandable, memorable moment.
Broader marketing launch on XX/XX
Need partner enrollment - so they need to be able to refer to it to

When:
Partner preview is on XX/XX
Full launch is on YY/YY


Where this name will be used
0
Place
Design Link
Image
1
Email announcement
Packs naming example - Email
2
coda.io/welcome
Packs naming example - coda.io/welcome
3
coda.io/packs
Packs naming example - coda.io/packs
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People

Responsible:
@Laura Tsunoda
Approver:
@Glenn Jaume
Consulted:
@Shishir Mehrotra

Alternatives

Brainstorm openly and publicly to generate alternatives.
Note: Alternatives should be
Feasible
Different from each other
Comprehensive: Maximally cover the problem space.
✔️
Idea
Reason
Tags
Idea Author
Vote
Upvoters
Votes
1
Coda Packs
Memorable
AD
👍
2
AD
BD
2
2
Coda Platform
Descriptive
AD
👍
1
AC
1
3
Integrations
Everyone understands it
Descriptive
MM
👍
1
MM
1
4
Wormholes
Everyone wants a wormhole
Memorable
MM
👍
1
AD
1
5
Coda Building Blocks
Memorable
AD
👍
0
0
6
Windows
Evocative of "window to the world"
Memorable
MM
👍
0
0
7
Portals
Futuristic!
Memorable
MM
👍
0
0
8
Tags
way to tag a platform feature
Memorable
BD
👍
0
0
9
Add-ons
Humble, underpromising
Descriptive
MM
👍
0
0
10
Coda Integrations
familiar, descriptive, underpromises
Descriptive
BD
👍
0
0
11
Nodes
A la building blocks
Memorable
MM
👍
0
0
There are no rows in this table


Decide

Everyone votes in private. Check or uncheck the box to show input from all attendees.
Decision maker takes their inputs into consideration, as well as the pros and cons of each alternative, and then decide (+ explanation behind the decision)


Add a Rating
Clear sample data
Show all attendees' ratings

What do you think of name?
0
Contributor
Rating
Comments
1
AD
Adam Davis
Amazing name
2
AC
Alan Chowansky
Amazing name. Memorable, repeatable. And conveys enough of the sentiment for people to understand it.
3
MM
Maria Marquis
Memorable and descriptive. Easy to grok!
4
FM
Felix Marlin
SO GOOD
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16
Sum

Explain

Typically an email to the team / company linking to the S.P.A.D.E. doc
Would be great to link to a repository of other S.P.A.D.E.s :)

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