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Facebook Pixel
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Create a Facebook Pixel (now Datasets)
Setup your Facebook Pixels
Enhance your data with CAPI.
Send your first set of data to Facebook
Monitor what's sent
Custom events
Get your first sales attributed to the right campaign
Start Retargeting
Direct Catalog Sync
Multiple Data Feeds
Simplify Your Analytics with Facebook Ads Report
Definition of Facebook Ads report metrics
Training Pixel
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Setup Checklists
App Setup Checklist
Install the required app
Set your time zone
Select the correct pixel
Permission Checklist
Enable full control for pixel
Enable full control for catalog
Advertiser Tasks Checklist
Verify sending domains
Configure Aggregated Event Measurement
Facebook Attribution
Fix your Facebook reporting delay
Understanding data absence
IOS 14.5 effects on Facebook Attribution window
Pixel Errors
Conversion API events
Event Deduplication
Event Match Quality (EMQ)
Dynamic Product Ads
Parkour Catalog - A game-changer
External Landing Pages
Post purchase upsells
FAQs

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Setup Checklists

Important to safeguard your data, but easily missed

App Setup Checklist

⁠
Install the required app
⁠
⁠
⁠
Set your time zone
⁠
⁠
⁠
Select the correct pixel
⁠
⁠

Permission Checklist

⁠
Enable full control for pixel
⁠
⁠

Advertiser Tasks Checklist

⁠
Verify sending domains
⁠
⁠
⁠
Configure Aggregated Event Measurement
⁠
⁠

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