Facebook Pixel

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Facebook Pixel

Facebook Pixel

Pixel Errors

Common Issues with Facebook Pixel

1. Pixel not connected to a Catalog

If you're not planning to run Dynamic Product Ads (DPA), don't worry about this. But if you want to use DPA:

Create a catalog

Add your products to it using a data feed

Link your pixel to the catalog as a data source

Learn how to set up your catalog and start retargeting

here⁠

.

2. Pixel firing twice on the same page

This usually happens when you've accidentally set up the pixel in multiple places. Common culprits include:

Facebook Sales Channel (Shopify app)

Google Tag Manager

Your website theme

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Enhance your data with CAPI.⁠

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📝Note: If you're using Conversion API events, you might see more error messages. Don't worry too much - most of these are either easy to fix or false alarms that don't actually affect your data.

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Conversion API events⁠

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