Who are BIGVU users?

1. Perfectionist Professionals

Needs: Social approval via top-notch videos.

Goals: 1. Become a recognizable authority in their field 2. To look professional 3. Be perceived as successful

Pain Points: Using multiple software, freelancers, and equipment to create the highest quality videos. Spend time researching what to say .

Method: Using teams to edit. Create professional video sets.

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Needs: Create trust-building videos quickly so they can spend time growing their business.

Goals: 1. Create as many videos as possible 2. Reach as many people as possible by becoming an authority

Pain Points: 1. Editing takes them a long time 2. They need to spend a long time researching what to say

Method: 1. Spend time researching what to say 2. Create quick videos, with minimal editing

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Needs: To create dynamic and viral videos that reach a large pool of potential customers

Goals: 1. Get as many views as possible 2. Sell their product

Pain Points: FOMO- fear of not having an audience react to their videos

Method: Use different apps to create and edit videos according to viral trends, such as adding b-roll

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