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Cropship Business Plan for SAYES
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Business Plan
In the section, the topline for the Business are set out for the next two years.

This section holds a comprehensive and holistic which correlate with the for the next 12 months.

This plan underpins the implementation for the Business in achieving the .

NB Items in RED are overdue.
Action Plan for 2021/22
3
Search
Associate Objective
Key Result
Task
Start Date
Complete Date
Status
Overdue
Effort
Team
Personnel
Tools
Notes
Costs
Starting Up Business
31
Complete SAYES Program
2
Attend Seminars in 2020/21
14/10/2020
14/07/2021
Done 🚀
30 hrs
Business Adminstration 🕴️
Ashby Field
Coda
Submit Business Plan
01/05/2021
26/07/2021
Done 🚀
5 hrs
Business Adminstration 🕴️
Ashby Field
Coda
Complete 10 Expert Interviews
6
@Simon Bryant
23/03/2021
24/03/2021
Done 🚀
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
@Phaedon Stough
14/05/2021
15/05/2021
Done 🚀
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
@Michael Macolino
18/05/2021
19/05/2021
Done 🚀
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
@Martin Haese
05/08/2021
06/08/2021
Not Started ⌛
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
@Rob Kinkade
10/08/2021
11/08/2021
Not Started ⌛
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
@Catherine Sawyer
17/08/2021
18/08/2021
Not Started ⌛
1 hr 30 mins
Business Adminstration 🕴️
Ashby Field
Coda
Complete Business Administration
20
Complete
@Cropship Brand Book
11/05/2021
10/06/2021
Done 🚀
3 hrs
Product 💻
Ashby Field
Fiverr
$232.87
Set up
@Lawpath
20/05/2021
20/06/2021
In Progress 🛠️
4 hrs
Business Adminstration 🕴️
Ashby Field
Lawpath
For all Legal Documentation
$226.00
Establish Social Media Pages
01/06/2021
01/07/2021
Done 🚀
1 hr 30 mins
Marketing 📢
Ashby Field
Onboard UX/UI Partner
01/05/2021
01/07/2021
Done 🚀
2 hrs
Product 💻
Ashby Field
Figma
Working with Florian Bölter via Figma for Wireframes
Build Customer Survey and post to subreddits
24/07/2021
30/07/2021
In Progress 🛠️
3 hrs
Business Adminstration 🕴️
Ashby Field
Coda
For Validating Assumptions for initial
Renew Business Name through ASIC
24/07/2021
16/08/2021
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Check ASIC Email
$199.00
OKR Monthly Review & Progress Report
01/09/2021
05/09/2021
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/10/2021
05/10/2021
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
Establish Cropship Earth ABN
01/11/2021
05/11/2021
Not Started ⌛
2 hrs
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review and Progress Report
01/11/2021
05/11/2021
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
Draft 5x Position Descriptions
10/11/2021
20/11/2021
Not Started ⌛
4 hrs
People, Culture, Community 🧑‍🤝‍🧑
Ashby Field
Notion
OKR Monthly Review & Progress Report
01/12/2021
05/12/2021
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
Build Holding Page Website - Integrate
@Waitlist
01/12/2021
20/12/2021
In Progress 🛠️
5 hrs
Business Adminstration 🕴️
Ashby Field
Figma
Fiverr
OKR Monthly Review & Progress Report
01/01/2022
05/01/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
Develop Cropship Operating Plan
01/01/2022
01/02/2022
In Progress 🛠️
5 hrs
People, Culture, Community 🧑‍🤝‍🧑
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/02/2022
05/02/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/03/2022
05/03/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/04/2022
05/04/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/05/2022
05/05/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
OKR Monthly Review & Progress Report
01/06/2022
05/06/2022
Not Started ⌛
1 hr
Business Adminstration 🕴️
Ashby Field
Coda
Secure Pre-Seed Investment of $150k+
3
Set up
@Cake Equity
01/12/2021
10/12/2021
Not Started ⌛
2 hrs
Business Adminstration 🕴️
Ashby Field
Cake Equity
Build Pitch Deck for Cropship with Prototype Screens
20/12/2021
24/12/2021
Not Started ⌛
4 hrs
Business Adminstration 🕴️
Ashby Field
R&D and Send Introductory Emails to 10x
05/01/2022
10/01/2022
Not Started ⌛
5 hrs
Business Adminstration 🕴️
Ashby Field
Building MVP
12
Complete 10-screen UI/UX Prototype
5
Sketch 10 x Initial Lo-Fi Wireframes
01/05/2021
01/06/2021
Done 🚀
2 hrs
Product 💻
Ashby Field
Figma
Sent to Florian
Develop 10 x Mid Fi Wireframes
23/07/2021
23/08/2021
In Progress 🛠️
4 hrs
Product 💻
Ashby Field
Figma
Turn into 10 x Hi Fi Wireframes
11/09/2021
18/09/2021
Not Started ⌛
4 hrs
Product 💻
Ashby Field
Figma
Developer Handoff
01/10/2021
15/10/2021
Not Started ⌛
5 hrs
Product 💻
Ashby Field
Figma
Finalise MVP
20/10/2021
01/11/2021
Not Started ⌛
10 hrs
Product 💻
Ashby Field
Figma
User Testing with Positive Feedback
3
Prototype Testing of Mid Fi Wireframes
24/08/2021
10/09/2021
Not Started ⌛
4 hrs
Product 💻
Ashby Field
Figma
Prototype Testing of Hi Fi Wireframes
24/09/2021
10/10/2021
Not Started ⌛
4 hrs
Product 💻
Ashby Field
Figma
User Feedback Report Generated
15/10/2021
20/10/2021
Not Started ⌛
2 hrs
Product 💻
Ashby Field
Stage 100pax Launch Event
4
Secure Launch Venue
01/04/2022
15/04/2022
Not Started ⌛
4 hrs
Marketing 📢
Ashby Field
Event Run Sheet Complete
15/04/2022
20/04/2022
Not Started ⌛
3 hrs
Marketing 📢
Ashby Field
Prepare and Send Invitations List
20/04/2022
25/04/2022
Not Started ⌛
2 hrs
Marketing 📢
Ashby Field
Stage Launch Event
28/04/2022
01/05/2022
Not Started ⌛
2 hrs
Marketing 📢
Ashby Field
Growing User Base
10
5,000+ App Downloads
4
Establish Support Systems
10/02/2022
15/02/2022
Not Started ⌛
5 hrs
Support ☎️
Publish App on iOS App Store
01/03/2022
10/03/2022
Not Started ⌛
5 hrs
Product 💻
Ashby Field
Publish App on Android Store
01/03/2022
10/03/2022
Not Started ⌛
5 hrs
Product 💻
Ashby Field
Onboard 5x Influencers
15/03/2022
01/04/2022
Not Started ⌛
5 hrs
Marketing 📢
10+ Media Features
3
Identify and Build Media List
15/04/2022
18/04/2022
Not Started ⌛
4 hrs
Marketing 📢
Draft Media Release
25/04/2022
28/04/2022
Not Started ⌛
2 hrs
Marketing 📢
Organise 5x IVs and Features
24/07/2022
10/05/2022
Not Started ⌛
5 hrs
Marketing 📢
1,000+ subscriptions sold
2
Build Payment Integration
11/10/2021
13/10/2021
Not Started ⌛
4 hrs
Product 💻
SEO & Marketing Strategy Development
01/03/2022
01/04/2022
Not Started ⌛
10 hrs
Marketing 📢
Build Holding Website
1
Landing Page, About Page, FAQ, Waitlist Integration, Roadmap, Privacy Policy, T&Cs
01/09/2021
01/12/2021
Not Started ⌛
5 hrs
Business Adminstration 🕴️
Ashby Field
Figma











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