The Product Team Starter Kit
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Project management

Project brief

Kickoff your projects with the right people, goals, ideas, and timeline.
💡 Copy this template or type /project brief in your doc.
Idea
[Concise explanation of the idea (ideally include a rough sketch)]
Alignment
[How does this initiative tie to broader team or company goals?]
Problem
[What's the underlying problem we've observed? Key examples to demonstrate?
How will this create value for our customers?]
User-based job or tasks
[What should customer be able to do when this initiative is 'done? What job do we think we're solving?]
Measurement
[Can we validate or benchmark early in the process? How are you going to test that we've enabled the user to do X?]
Non-goals
[What are the related goals we could do but are not going to?]
Time & Budget
[How long will this take? What resources will this take?]
Braintrust
[Who are the people in the company that you should look to for guidance or feedback? How will you engage them in what you're building?]
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