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Materials for Oct 12th

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Press Contacts

We can help build press connections and potential coverage proposals. There are several different categories of coverage you may be interested in:
Consumer - press outlets that target game-players looking for new game experiences to play
Professional - outlets that target game-makers looking for practical help, career development etc
Client - press outlets that are read by companies that might be interested in hiring Mondrian to produce games or branded or promotional materials for them
Business - outlets that are focused on start-ups and business news who might be interested in featuring Mondrian as an innovative new business
This list has some initial suggestions for possible contacts for each of those categories. Contacts listed as ‘Personal’ are people we have a personal relationship with. ‘Professional’ contacts are people we can reach directly through our networks. ‘Prospective’ contacts are outlets that we don’t yet have a connection to. Once we know more about the kind of coverage we’re hoping to generate, we can add more potential outlets to this list.
Outlet
Contact
Category
Contact Type
Links
Notes
1
Edge
Chris Schilling
Client
Consumer
Creator
Personal
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twitter.com
A highly respected print magazine covering the culture, business and technology of games.
2
Game Developer
Alan Wen
​
Personal
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www.gamedeveloper.com
The biggest English language website targeting game-developers and creators.
3
Games Industry
Rob Fahey
Creator
Personal
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www.gamesindustry.biz
A game news site focused on business.
4
Eurogamer
Chris Donlan
Client
Consumer
Creator
Personal
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www.eurogamer.net
The biggest news and reviews site for gamers in Europe
5
The Verge
Adi Robertson
Consumer
Personal
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www.theverge.com
A site run by Vox focused on technology news and reviews, including games, metaverse and XR
6
Kotaku
John Walker
Consumer
Personal
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kotaku.com
A major international site delivering game news and reviews to consumers.
7
Venture Beat/GamesBeat
Dean Takahashi
Client
Business
Professional
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venturebeat.com
A business focused outlet with a long history of covering developments in the games industry
8
New Yorker
Simon Parkin
Consumer
Client
Personal
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www.newyorker.com
A premier cultural publication that is increasingly including games coverage in its culture and business writing.
9
Deconstructor of Fun
Ethan Levy
Creator
Client
Consumer
Personal
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www.deconstructoroffun.com
The biggest outlet covering news and design analysis for free-to-play games (including metaverse)
10
Marketing Week
​
Client
Prospective
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www.marketingweek.com
A major business-facing publication covering new marketing channels, campaign and creative innovations.
11
Ad Week
​
Client
Prospective
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www.adweek.com
A competitor to Marketing Week, also feature news and analysis of how companies are spending their marketing budgets.
12
Polygon
Oli Welsh
Consumer
Personal
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www.polygon.com
A major consumer facing site for game news and reviews
13
Creative Review
Eliza Williams
Client
Prospective
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www.creativereview.co.uk
A publication that showcases interesting new creative trends in marketing campaigns.
14
PC Gamer
Rich Stanton
Consumer
Personal
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www.pcgamer.com
The biggest consumer-facing site for news and reviews of PC gaming, including F2P and metaverse content.
15
Game Discover Co
Simon Carless
Client
Consumer
Personal
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newsletter.gamediscover.co
A site and newsletter for game-makers with analysis and insights on how to market your game successfully.
16
Inc
​
Business
Prospective
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www.inc.com
A magazine and website covering start-ups and new businesses.
17
Wired
​
Business
Consumer
Client
Creator
Prospective
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www.wired.com
The world’s premier technology and future trends magazine and website.
18
Fast Company
​
Business
Prospective
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www.fastcompany.com
A news outlet dedicated to media businesses
19
Fortune
​
Business
Prospective
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fortune.com
Best known for the ‘Fortune 500’ list of the biggest companies, Fortune covers general business news and analysis.
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