The current search rankings for which the site is obtaining traffic are largely around Victims of Crime, though the primary keywords driving traffic to the site are actually branded search terms (i.e. the top two in this table below).
This data is from the Australian Google search engine -
. Search rankings vary constantly, but these were the rankings as sampled on Jan 20th, 2022. In general, we’re seeing increasing competition for some of the broader search terms (as shown in the Number of results column), but I think we can do some work to focus on the ones with lower result numbers and try to pull back the rankings for some of the more valuable search terms like “workplace injury lawyer Brisbane”, etc...