Intro

Overview

ShiftLab are an AI company founded by former Product peeps from Deep Mind. They were sick of seeing research and theoretical applications of AI services so wanted to bring a product to market - they see their mission as ‘democratising’ AI within technology - to the point it’s not even referenced.

They were thinking about market opportunities and with Covid giving people more time to think about bringing their hobbies to life as small D2C businesses, they wanted to give them the tools to bring their brand vision to life - ToV, social posts, look and feel etc etc.

The first product from Shift is “Genome” a generative copy tool that’s specific to Instagram - and post creation. And that’s what our main focus is going to be from the outset.

Resources

Website:

https://shiftlab.ai/⁠

⁠

Genome walkthrough:

https://us06web.zoom.us/rec/share/lNHRMr5eLsXNWl_Zaem1W77os9KcuxwowWpnGslwC10LPWO6XSMwQRP0C1lDfUCo.4bFjvaRIwu9MIelM⁠

Passcode: X=+kJ4k5

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