Category
Examples of PI Collected
Sources of PI
Purposes for PI Collection
Categories of Recipients
Identifiers
Name, occupation, postal address, email address, telephone number, mobile number, business contact information
Consumer, industry or other associations
Providing services
Our affiliates, service providers, operating systems and platforms
Customer Records
Name, address, telephone number, email address, payment card details
Consumer
Performing services
Our affiliates, service providers, operating systems and platforms
Internet Usage Information
Internet protocol address, internet network activity, information regarding interactions with our website or advertisements
Consumer
Short-term transient use (e.g., contextual advertising), providing services
Our affiliates, service providers, operating systems and platforms, analytics providers
Geolocation Data
Precise physical location, movements, and travel patters
Consumer
Short-term transient use (e.g., contextual advertising), providing services
Our affiliates, service providers, operating systems and analytics platforms
Professional or Employment Information
Professional, educational, or employment-related information
Consumer, industry or other associations
Providing Services
Our affiliates, service providers, operating systems and platforms
Protected Characteristics
Marital/familial status, race, religion, disabilities
N/A
N/A
N/A
Commercial Information/Purchase Details
Purchase history or tendencies, real estate ownership records
N/A
N/A
N/A
Sensory Data
Audio recordings of customer service calls, CCTV footage
N/A
N/A
N/A
Inferences from PI Collected
Customer profiles reflecting preferences and predispositions
N/A
N/A
N/A
Biometric Information
Photographic image, fingerprints, palm prints
N/A
N/A
N/A
Non-Public Education Records
Schools attended, academic records
N/A
N/A
N/A
